Category: Automotive Social Media

Automotive Marketing In Today’s Industry

Automotive Marketing In Today’s Industry

Within today’s automotive industry, a dealership’s success is no longer solely dependent on a well-realized business model, or in the creation and maintenance of a customer-centric culture. While both remain crucial components, a dealership needs to embrace the important role that online marketing plays in ensuring its continued longevity.   Website Design Successful online marketing is more than just a […]

7 Online Tools Automotive Marketers Need to Use

Whether you work at a digital marketing company or in-house at a local dealership, the right tools make an automotive marketer‘s job much, much easier. From automating small, tedious content and social media tasks to organizing complicated SEO campaigns, these are the tools every digital marketer should have in their tool belt to save time and get better results.

Interactive Debate: Which Facebook Page Call-to-Action Button is Best?

Interactive Debate: Which Facebook Page Call-to-Action Button is Best?

Facebook recently announced there will be new call-to-action buttons coming to U.S. pages by the end of the year and worldwide in 2015. These call-to-action buttons will display on the cover photo of a Facebook page conveniently located next to the “Like” button. The purpose of call-to-action buttons on Facebook Pages is to bring the business objective to the forefront […]

The 4 Most Important Facebook Marketing Tips for Beginners

The 4 Most Important Facebook Marketing Tips for Beginners

Social media has taken over the web and changed the way many of us think about communication and marketing. But if you’re new to social media marketing, understanding how to implement strategies, gain followers, and help your business is a lot more difficult than simply interacting with friends and family. The following tips will give you a quick perspective on […]

Why #CarPeeps Rock!

Why #CarPeeps Rock!

When you think about it, the Automotive Industry really isn’t all about cars, but instead, it is all about the people. Yes, the amazing people who happen to love cars are the ones who know how to make working in the Auto Industry rock. A shining example of this happened on Monday April 28th 2014, when I decided to post […]

Wikimotive’s Erin Ryan Talks Automotive Social Media Campaigns on MarketPunch Podcast

Wikimotive’s Erin Ryan Talks Automotive Social Media Campaigns on MarketPunch Podcast

After getting word of an incredible social media campaign called #CatMode, run by Jason Stum of LaFontaine Automotive Group, Wikimotive’s Erin Ryan jumped into action and sparked up conversation with Jason around automotive social media. One thing led to another and she ended up being honored with a guest spot on Stum’s automotive marketing podcast, MarketPunch.

3 Valuable Things I Learned About Automotive Social Media in 3 Days

3 Valuable Things I Learned About Automotive Social Media in 3 Days

Last week, I started working for Wikimotive as a social media rep. It’s my job to maintain a dealer’s social media presence by creating great content that gets users interacting, and maintain that interaction in order to build a connection. The automotive industry is new to me; my social media experience up to this point has been general content marketing, […]

How Social Media Helps Small Business Grow (Infographic)

How Social Media Helps Small Business Grow (Infographic)

Social media isn’t just for established businesses. I want to be very clear about this because it is a misconception that I run into all the time. People start a social media page, and that big fat ZERO in the fans/followers/whatever spot just feels insurmountable. Small business owners need to understand that the zero IS surmountable, but more than that, […]

Social Media and the Christmas Break

Social Media and the Christmas Break

Today I’d like to write a little public service announcement to all of you social media marketers out there in the world. Christmas is nearly here, which of course you know, but a lot of people aren’t considering that the holiday falls in the middle of the week this year. That means that for a lot of people (maybe including […]

What Hurts Your Social Posts? Turns Out, Spelling Matters

What determines social media success? There are a lot of factors, and every single one is important. Of course we always talk about what kind of content your audience is expecting and the best ways to deliver that content across all platforms, but sometimes we have to delve a little deeper than that to succeed. That is why today we’re […]