Archives: Social Posts

An Introduction to Local Awareness Facebook Ads

An Introduction to Local Awareness Facebook Ads

Facebook is looking to add a new service to its Facebook Ads list within the coming weeks. Known as Local Awareness Facebook Ads, this new kid on the Facebook Ads block is looking to do what other Facebook Ads currently don’t: promote your business’s address. Not only are Local Awareness Facebook Ads going to be easy to create, their objective is […]

Why Dealerships Need to Use Facebook’s Internal Scheduler

Why Dealerships Need to Use Facebook’s Internal Scheduler

There are many third party apps available for scheduling to social media, however, when it comes to Facebook, you should be scheduling your posts using the site’s internal scheduling tool for best Facebook marketing practices. Facebook has a sensitive algorithm, and due to its sensitivity, it tends to perform at its best when posts are shared organically. This means that you […]

How Online Reviews Influence Today’s Car Buyers

How Online Reviews Influence Today’s Car Buyers

Trust is your business’s biggest asset today. With the ability to easily publish reviews of businesses, products, and services, customer satisfaction is more important than ever before. Because one of the first things a potential customer does before visiting you in person is search for reviews online. Let’s take a look at how they’re being influenced by those reviews and […]

Embrace Social Media For Better Customer Relationships

Embrace Social Media For Better Customer Relationships

When it comes to selling cars, dealerships do all they can to get the most out of leads. But when someone comes in and is ready to buy, once they’ve completed that process, the relationship tends to end. The customer moves on with their new car and salespeople focus on the next sale. However, with social media keeping businesses connected […]

What Car Dealers Need to Know About Pinterest

What Car Dealers Need to Know About Pinterest

When it comes to social media marketing, the last site you’re probably thinking of adding to your repertoire is Pinterest. The site is known for its large female user base, collections of clothes, decorating ideas, and DIY tips and tricks; however, with its unique spin on social bookmarking, car dealers can use their inventory to reach an entirely new social […]

How to Attract Social Media Users to Your Dealership

How to Attract Social Media Users to Your Dealership

Your dealership is probably struggling to see the ROI from social media sites like Facebook and Twitter. You want to sell cars through social media–despite marketers saying that’s the wrong approach–but are unsure of how to properly attract social media users to your profiles. So what if I told you that you could not only defy what most automotive marketers […]

How to Thrive Despite the Death of Facebook Organic Reach

How to Thrive Despite the Death of Facebook Organic Reach

Facebook organic reach is dead…sort of. There seems to be a lot of talk  in the social media marketing world about the death of Facebook organic reach without a better understanding as to why it had to die, and how your business can recover. Why Did Facebook Organic Reach Die? With 1.28 billion monthly active users, Facebook needed to create […]

How to Produce Great Content for Social Media Success

How to Produce Great Content for Social Media Success

Great content should be both entertaining and informative. Oftentimes, especially on the web, the two are not mutually exclusive. Plenty of content is entertaining–such as cat videos or memes–and there’s certainly plenty of informative content out there–the kind you’ll find on Wikipedia or wiseGEEK–but in order for your content to succeed on social media AND serve as a resource by […]

Why Your Dealership Needs Social Signals

Why Your Dealership Needs Social Signals

Each year, the web becomes more and more dominated by social media. But with the rise of Facebook, Twitter, and the social web came a big question: Does social media affect search rankings? The answer: Absolutely. If you’ve incorporated social media into your existing SEO strategy, you’re likely seeing better results than a competitor who has yet to realize the […]