Author: Timothy Martell

Navigating SEO: 4 Problems Still Plaguing Dealer Websites

Navigating SEO: 4 Problems Still Plaguing Dealer Websites

Your website is the most important part of your digital marketing strategy. Even with a large budget, you could fail to achieve results if you’re lacking the foundation necessary to convert visitors into leads and sales. In this week’s Navigating SEO column, I’ll detail a few of the problems that still plague dealer websites years after being pointed out and […]

Navigating SEO: 3 Ways to Improve Your Dealership’s Keyword Research

Navigating SEO: 3 Ways to Improve Your Dealership’s Keyword Research

Do you feel like you’re getting nowhere with SEO? It’s tough to pinpoint the exact reason you’re not seeing results, but there are ways you can improve your process to push through and start seeing green numbers. Keyword research is one of the smallest things you can improve upon; however, it can make the difference between successful and unsuccessful car […]

Navigating SEO: 3 SEO Content Tips to Boost Traffic and Conversions

Navigating SEO: 3 SEO Content Tips to Boost Traffic and Conversions

In 2016, every business wants to use content to get more traffic to their website. From there, they want to better convert those users to boost client sign-ups or sales. But none of that comes without understanding some fundamental facts about SEO and how to create better content. To give you a leg up on your competition, I’m going to […]

Navigating SEO: How to Make the Most of Link Building in 2016

Navigating SEO: How to Make the Most of Link Building in 2016

Link building isn’t dead, and it’s not likely to die in 2016. If you want to build authority for your website to increase organic traffic, link building is still a crucial component of SEO. The problem is, you may not be aligning your link building efforts with the standards that will lead to success in 2016. In this post, I’ll […]

Navigating SEO: How to Be Realistic with SEO Expectations

Navigating SEO: How to Be Realistic with SEO Expectations

SEO and realistic expectations don’t go well together. On both sides of the aisle, there are issues that harm the digital marketing campaigns of businesses across the country and cause doubts about SEO as a viable and ROI-driven service. The problem starts with SEO vendors. For years now, the focus has been on achieving “#1 rankings” and “dominating” specific markets. […]

Navigating SEO: How to Focus Your Business Content Efforts

Navigating SEO: How to Focus Your Business Content Efforts

Content Marketing is one of the fastest growing forms of digital marketing employed by businesses in 2015. Where traditional advertising (even online) has its limits, content marketing’s only limit is your business’s creativity. But with all sorts of options out there for creating content, where do begin? In this post, I’ll give you a quick guide to help you focus […]

Navigating SEO: Beginner’s Guide to Search Intent

Navigating SEO: Beginner’s Guide to Search Intent

As Google releases more and more updates, the search engine becomes capable of understanding intent behind different search queries at an advanced level. This leads to an increased need for online marketers to review their SEO strategy to ensure it aligns with Google’s constant updates. The most important thing you can do right here and right now, however, is to […]

Navigating SEO – Creating Value: It’s What SEO is All About

Navigating SEO – Creating Value: It’s What SEO is All About

If you follow the SEO industry, you’ll know that there’s a constant debate about whether or not the practice is really “SEO” (search engine optimization) anymore. Because for the most part, it’s not. Sure we still do on-page optimization that helps create search-friendly pages, but that’s only one small part of what most SEO companies provide moving into 2016. Instead, most […]

Navigating SEO: What Fantasy Football Can Teach You About SEO

Navigating SEO: What Fantasy Football Can Teach You About SEO

Navigating SEO is a syndicated blog series by Timothy Martell, CEO of Wikimotive. In this series, Tim breaks down ways car dealers and other local businesses can improve their SEO, offering insight into how it will benefit business. This week’s column was written by Wikimotive’s Mark Frost.  Whether or not you like fantasy football, there’s no denying its hold on American […]

Website Providers are Destroying Dealerships and No One Seems to Care

Dealers, there’s something fishy going on with the major automotive website providers. Problems that affect search results are popping up left and right, but no one is willing to accept responsibility and fix the issues. Instead, there’s a brick wall of “Aw shucks, that’s the way things are. Guess you’ll have to deal with it.” And I know what you’re […]

Mark Frost Joins Wikimotive’s Content Team as Director

Mark Frost Joins Wikimotive’s Content Team as Director

We’re back again with another exciting team announcement! After recently joining Wikimotive as a social media representative, Mark Frost will now head up the company’s content team as Director of Content. In his new role, Mark will manage our growing list of client’s website content, as well as Wikimotive’s blog as a resource for businesses to learn more about blogging […]

Amanda Ryan Has Joined the Wikimotive Team!

Amanda Ryan Has Joined the Wikimotive Team!

We are growing quite quickly, and in that success we are happy to expand the Wikimotive family by building a memorable team of passionate and dedicated people. Some people exude their passions to the point that their attention to detail is significant in everything they produce. This kind of standard is difficult to find, and that’s why we’re bringing Amanda […]

Grammar in Comments

Grammar in Comments

It’s time for another riveting installment of Google Webmaster Help Videos featuring the always friendly and rarely illuminating Matt Cutts. In this weeks episode of the popular Google series for webmasters and SEOs, Matt Answers the following question: Should I correct the grammar on comments to my WordPress blog? Should I not approve comments with poor grammar? Will approving comments […]

Google Brings Big Video Results

Google Brings Big Video Results

Google is always changing, we say that darn near every day on this blog. The thing is, usually those changes are so small, or so buried on the backend of the whole shebang that the world at large doesn’t notice. It’s not often they bust out the big, forward facing guns (the carousel being the last example I can think […]