Automotive Marketing, Automotive SEO, Social Media Marketing, and Reputation Management
It’s here, it’s here! It’s the day we’ve all been waiting for, but it’s pretty much the polar opposite of Christmas. It’s the day that Google finally delivers their much-hyped Penguin 2.0 update. Who was hit? What does it mean for your search engine optimization SEO? Lets take a look.
Are you still paying for links? It doesn’t matter where or how many, if you’re paying for even a single link it’s time to get rid of it. Remember earlier this week when we wrote about Google’s plan for the next couple months? Part of that plan was to aggressively pursue link buyers and sellers, and it’s only been a […]
Matt Cutts has just released another video on his Google Webmaster Help account, and we’re here to break it down for you. This time he is addressing the question, “What should we expect in the next few months in terms of SEO for Google?” Lets look at his answer.
Do you follow Matt Cutts on Twitter? If you don’t, you really should go follow him. He posts updates about Google’s policy and algorithm updates that could have major reprecussions on your business. Just this week, he wrote that Goole Penguin’s 2.0 version was imminent for release. What does this mean for your digital marketing for business efforts?
It’s that time again, another enlightening Matt Cutts video has been released, and here at Wikimotive, we’re ready to break it down with you. This one is all about the top 5 SEO mistakes that webmasters make. Now, it’s not the top 5 as far as severity of penalty, it’s the top 5 ranked by frequency, so there’s a decent […]
Google is about as consistent as the seas. As soon as you think you have a hold on just where you are and what you’re doing, the tide rolls out and leaves you stranded belly-deep on the beach. Melodramatic? Yes. Do we feel bad about it? Not in the slightest. Anyway, let us here at Wikimotive tell you the latest […]
A lot of SEO companies, including yours truly, have been preaching about the dangers of exact match anchor text. In case you have forgotten, exact match anchor text is when you point a multitude of links at a page you’re trying to rank, and all the anchor text in those links is exactly the same. One of the major updates […]
Matt Cutts and the SEO community have a kind of love hate relationship. He is one of the few people who is truly in the know about Google’s search algorithms, so we love when he gives us information and answers our questions on the Google Webmasters videos. On the other hand, he feels the need to protect his sacred algorithms, […]
How many times have you created a landing page and been thrilled when it all of a sudden pops into the rankings? Some pages step onto the stage at page 10, but this page you made LEAPS into the fray all the way at page 2. You’re riding high, but the page doesn’t climb, instead it starts to fall…and fall…and […]
Over the past couple years, the pagination of content has become a popular tactic. For those of you who don’t keep up with asinine marketing terms, pagination in this context just means spreading your content out over multiple pages. This is usually done to increase views and lower bounce rates, both of which are great things for the advertisers on […]
So you come in to check on your websites some random monday morning, you have your coffee in hand and a smile on your face. You were steadily climbing last week and you’re secretly hoping you’ve hit page one for that keyword you’ve been working on all month. You open a clean browser and do a search. Nothing on page […]
Thor is a god, specifically, he’s the thunder god, super specifically, he’s the Norse god of thunder, storms, and beating the pulp out of things with his magic hammer, Mjolnir (just imagine I did the umlaut on the o). Thor is an unruly god, short on temper and long on power. When he approached, you never knew for sure if […]
Last week, Google updated it’s Think Insights site. The site has been live since 2011, but has never received all that much attention. Instead of letting it go the way of Wave and Reader, Google unleashed a fresh new version that will be appealing to both search engine optimization companies and amateur marketers.
There has been news of a new Panda update floating around for a few days, and now we’re finally getting some hard news. It looks like SEO agencies are in for another monumental shift, courtesy of Google and their elite team of trained Pandas.
Everyone knows you shouldn’t have a spammy site, but just what the heck does “spammy” even mean? We know Google doesn’t like it, but it’s not as though the word has a hard and fast definition (at least not one pertaining to SEO). Google realizes this, and they have recently put up a new page that illustrates business SEO websites that they have […]
Are you familiar with Google snippets? Basically, they are the chunk of information you see under the title of search results. They usually include the URL, a date, history, and most important, a description. In the past, you’ve been able to define your own description in the metadata of your site, so you had control over what was displayed under […]
When creating new pages, you always have the choice of how to include them in your current website structure. The standard is if it’s a new page you link to it, and if it’s replacing an old page you do a 301 redirect. There are urban legends surrounding these techniques though, and they cause many Webmasters and SEO for small […]
Even to us SEO devotees, many of the inner machinations of Google remain a mystery, and this is exactly the way that Google likes it. They don’t want people gaming their system, so it’s necessary for them to obfuscate it to some degree. They are always giving us a little more though, because they DO want things to be optimized […]
You know who just won’t stop bothering Webmasters? Google. Those guys are always updating things and sending out alerts. In fact, the sultans of search send out hundreds of thousands of messages to Webmasters every single month. Until recently, we weren’t sure how these messages related to SEO for Business, but Matt Cutts just released a new video dropping some knowledge […]
Google’s newest patent will prove to be both beneficial and terrifying to users, which is just about par for the course for the search engine juggernaut. It involves tracking you wherever you go and then collating and analyzing that data for personal identification trends. Creepy? For sure. Useful for Business Search Engine Optimization and social media? You betcha.