Tag: Ads

Breaking Down the Search Engine Results Page

Breaking Down the Search Engine Results Page

The world of auto dealership marketing often surrounds the search engine results page (SERP). This is inevitable as most people looking to purchase a car will perform some kind of Google search. However, the SERP is an intricate thing with many pieces to consider. In our recent video, What You Don’t Know About Search, Zach Billings, VP of Performance and […]

Google Fights Bad Ads

Google is constantly battling back the tide of shoddy ads and outright scams being posted as ads on their network every hour of every day. According to Google itself, they pulled over 350 million bad ads from their service in 2013, a significant amount more than the 224 million they pulled down in 2012. Are more bad ads being uploaded? […]