Your Composite Report Is Wrong | Pitfalls of the Marketing Composite Yardstick
In today’s installment of “Stuff I Mythbusted This Week,” we have a story from a 20 group. Most myths seem to propagate through 20 groups, so this isn’t a shock, but just about everyone reading this will face this exact problem at some point. There’s no doubt that your 20 group is an excellent place to gather new ideas and […]