Tag: Search Engine Marketing (SEM)

Enough of the Noise | Finding What Is Driving Sales & Tuning Out What’s Not

Enough of the Noise | Finding What Is Driving Sales & Tuning Out What’s Not

Visualize this scene and see if it’s familiar. You’re at your desk, determined but worn… Determined to grow your store but worn out from drowning in a deafening sea of what has become white noise. Your inbox is filled with reports; some say everything is great! Others say the sky is falling… The news is saying tariffs could price consumers […]

TARIFFying | Boom or Bust With Tariffs Looming

TARIFFying | Boom or Bust With Tariffs Looming

As featured in AutoSuccess Magazine. 25% tariffs! 35% tariffs! No tariffs on Canada and Mexico? Just kidding, 10% tariffs! But maybe not for USMCA-compliant cars… Ah, heck, pause them for 90 days and just pile all the tariffs on China! It’s been a moving target, for sure. Tariffs were the hot topic into early April, and then the 90-day pause […]