by Jason Cook | Jan 30, 2020 | JTT - SEO, Just The Tip
In the same way we all have different needs online, not every online search is performed the same way. Some are phrased in the form of an informational query (using ‘who’,’where’, ‘when’ etc) to find out more about a subject. Some might be taking a navigational...
by Jason Cook | Jan 23, 2020 | JTT - SEO, JTT - Social, Just The Tip
The relationship between Social Media and Search Engine Optimization (SEO) is complicated and often misunderstood, and in a perpetual stage of change. In reality, they are complimentary areas of focus that can drive their own results, and can help to amplify the...
by Jason Cook | Jan 16, 2020 | JTT - SEO, Just The Tip
No-one likes receiving a negative review; but it’s been estimated that a negative experience is 21% more likely to inspire an online review than a positive experience. It’s a trend that has experienced some welcome reversal as of late but, as a business, you need to...
by Jason Cook | Dec 19, 2019 | JTT - SEO, Just The Tip
Every business or organization has a story to tell, as well as a unique set of services to offer, insights to contribute, and a desire to attract those in need of their goods, products and services. This is why blogs are so popular; they provide a means of telling our...
by Jason Cook | Dec 12, 2019 | JTT - SEO, Just The Tip
Conversational content. Depending on the extent of your involvement with content creation and familiarity with certain principles of SEO, it’s a term you may have heard before. But it’s also a term that is commonly misunderstood. What is Conversational Content? At its...
by Jason Cook | Oct 24, 2019 | JTT - SEO, Just The Tip
It’s estimated that 63,000 Google searches are performed every second. That’s 3.8 million searches every minute, 228 million searches every hour, and about 5.6 billions searches performed within a single day. And somewhere in the middle of that search maelstrom, is a...