by Jason Cook | Feb 4, 2021 | Content Management, Just The Tip, SEO
Last week, we began focusing on SEO Tips to help your dealership succeed in (what we hope will be a post-COVID) 2021. More specifically, to succeed in a world where, every day, online retailers are taking increasingly more aggressive strides to attract prospective car...
by Jason Cook | Jan 28, 2021 | Just The Tip, SEO
Twelve months ago, we were living in a very different world. And at that point, an evaluation of over 8,000 American car buyers revealed that the average car buyer: – Spends up to six months researching vehicles before making a purchase. – Performs 59% of...
by Jason Cook | Jan 7, 2021 | Just The Tip, User Experience
A few weeks back, we talked about Google’s Broad Core Update which Google rolled out the first week of December. And just before that we had served up an introduction to Core Web Vitals, which were the focal point of Google’s previous update back in May. That said,...
by Kyle Murray | Dec 17, 2020 | JTT - SEO, Just The Tip
The countdown is on: first Christmas, then New Years, and then we’ll say hello to 2021…all within the next two weeks. Between the craziness of the holidays, and a new year to come, you can bet that prospective car buyers and service customers will be looking you up....
by Jason Cook | Dec 10, 2020 | Just The Tip, SEO
The events of 2020 have slowed down a lot of things, and here in the SEO world, one of the most notable delays comes in terms of Google’s broad core updates (of which there are usually several every year). In 2020 however, we’re only NOW – in December –...
by Jason Cook | Dec 3, 2020 | Just The Tip, Multimedia Production
Just a couple weeks ago, I was one of 70+ automotive marketing professionals invited to speak at the Automotive Analytics and Attribution Summit, and we had an awesome session on the growing importance of video content to dealerships like yours. But, after discussing...
