Automotive Marketing, Automotive SEO, Social Media Marketing, and Reputation Management
When it comes to social media marketing, the last site you’re probably thinking of adding to your repertoire is Pinterest. The site is known for its large female user base, collections of clothes, decorating ideas, and DIY tips and tricks; however, with its unique spin on social bookmarking, car dealers can use their inventory to reach an entirely new social […]
Your dealership is probably struggling to see the ROI from social media sites like Facebook and Twitter. You want to sell cars through social media–despite marketers saying that’s the wrong approach–but are unsure of how to properly attract social media users to your profiles. So what if I told you that you could not only defy what most automotive marketers […]
Facebook organic reach is dead…sort of. There seems to be a lot of talk in the social media marketing world about the death of Facebook organic reach without a better understanding as to why it had to die, and how your business can recover. Why Did Facebook Organic Reach Die? With 1.28 billion monthly active users, Facebook needed to create […]
Your Facebook page is a lot like a sports car. It’s got a lot of moving parts, requires some dedicated maintenance to stay in working condition, and can be unreliable depending on who made it. But how do I do all of this? What maintenance do I have to perform? How do I know my page is in good hands? […]
Great content should be both entertaining and informative. Oftentimes, especially on the web, the two are not mutually exclusive. Plenty of content is entertaining–such as cat videos or memes–and there’s certainly plenty of informative content out there–the kind you’ll find on Wikipedia or wiseGEEK–but in order for your content to succeed on social media AND serve as a resource by […]
Each year, the web becomes more and more dominated by social media. But with the rise of Facebook, Twitter, and the social web came a big question: Does social media affect search rankings? The answer: Absolutely. If you’ve incorporated social media into your existing SEO strategy, you’re likely seeing better results than a competitor who has yet to realize the […]