by Zach Billings | Oct 6, 2026 | The State of AI Search
What influences whether a dealership appears in AI answers—and which commonly promoted tactics are failing to show a clear relationship with visibility? In the sixth installment of State of AI Search, Wikimotive Co-founder and CEO Zach Billings shares October...
by Zach Billings | Sep 11, 2026 | The State of AI Search
Google AI Max promises to make Search campaigns more effective. But does expanding your campaign create more opportunities to sell vehicles—or more ways to spend money on searches that won’t convert? In the fifth installment of State of AI Search, Wikimotive...
by Zach Billings | Aug 6, 2026 | The State of AI Search
Do the same factors influence AI visibility in a smaller dealership market as in a major metropolitan area? And how much dealership traffic and conversion activity is actually coming from AI platforms? In the fourth installment of State of AI Search, Wikimotive...
by Zach Billings | Jul 8, 2026 | The State of AI Search, Uncategorized
Does AI search require a separate marketing strategy—or are dealers being sold new labels for work their search partners should already be doing? In the third installment of State of AI Search, Wikimotive Co-founder and CEO Zach Billings takes a...
by Zach Billings | Jun 9, 2026 | The State of AI Search
When a shopper asks ChatGPT to recommend a dealership or find a vehicle, what influences the answer? Wikimotive’s early research puts common AI optimization claims to the test. In the second installment of State of AI Search, Wikimotive Co-founder and CEO Zach...
by Zach Billings | May 18, 2026 | The State of AI Search
More shoppers are using AI. But how often does that activity turn into dealership website visits, leads, and opportunities to sell vehicles? In the premiere of State of AI Search, Wikimotive Co-founder Zach Billings establishes a framework for evaluating AI’s...
