by Zach Billings | Aug 30, 2022 | Automotive SEO, High Performance
Organic search versus paid search? You’re looking at it all wrong and here’s why. With strong SEO, should I turn all my paid search off? No, that’s an easy oversimplification. We do have a lot of dealers who have completely moved away from paid...
by Zach Billings | Aug 23, 2022 | Automotive SEO, High Performance
Some dealers struggling with inventory have hit the brakes on their SEO and content spend. Here’s why that’s a big mistake. I Don’t Have Any Inventory Why would I want to put out content for something I can’t sell right now? Well, if you...
by Zach Billings | Aug 16, 2022 | Automotive SEO, High Performance
Are you a multi-store group and don’t know where to start when it comes to SEO? If you have a group site, and individual store sites, should you focus on your group site SEO? Or should you prioritize the store sites? Pay attention… SEO and group sites can...
by Zach Billings | Aug 12, 2022 | Automotive SEO, High Performance
Your dealership’s name isn’t showing up on Google Maps? That’s a problem. Here’s the solution… Getting your name to display on Google Maps can be complicated. It mostly has to do whether or not your GBP (Google Business Profile) is able to rank for the keyword...
by Zach Billings | Jul 26, 2022 | High Performance
For your dealership to have highly-performant SEO, you need a strong content strategy. But what does that mean? Whether you’re trying to write content in-house, or simply want a better understanding of how you can hold your vendor accountable, I’m going to...
