Marketing is a quickly changing field. Unfortunately, marketing companies aren't always as quick to adapt. A lot of marketing companies out there will tell you all about their proven techniques and tested methods, but they'll fail to mention that those techniques were "proven" in the 80's and tested before there was a computer in every home and pocket.
Wikimotive’s Digital Marketing Services
Wikimotive is first and foremost a digital marketing company. We understand how modern marketing works, and we’ll bring your company into the modern marketing age with a combination of quality content, effective SEO, reputable social media, and other non-invasive techniques (commonly referred to as inbound marketing.
When’s the last time you’ve watched an entire commercial break on television? When’s the last time you listened through a commercial break on the radio? Old-school invasive marketing is a thing of the past. Modern marketing companies like Wikimotive rely on inbound techniques that promote your business in an organic way, while simultaneously building your brand a positive reputation among your customer base.
To learn more and receive a free evaluation of your current marketing practices, fill out the form on this page. We’ll do the research into your business and let you know how we can help you grow.
Inbound marketing is advertising in a way that makes your target consumers come to you. Old school marketing was about having the loudest voice on the block. Unfortunately, we as consumers eventually got tired of all the shouting.
Inbound marketing, at its core, is about creating content that is so good that your target consumers can not help but come check out what you’re offering. You establish yourself as a brand that they want to be associated with, and then your product simply sells itself.
There are a lot of different ways to accomplish this, but here are some of the most popular:
You may be tired of hearing about blogging, but it is popular for good reason. Your company’s blog is its voice. A blog allows you to communicate your brand and your image to the world at large. If you’re blogging right, your targeted audience will look forward to reading it. They will subscribe to it on RSS, sign up for your mailing list, and add it to the list of their daily websites to check. To cultivate this kind of blog and audience takes time, but it is one of the best investments you can make in your business.
A side benefit of blogging is SEO. A well optimized blog can drive your entire digital marketing engine. As you write posts about your business and the niches you cover, you will naturally build authority in the industry. After a while, Google and other search engines will start associating your brand with your industry, and they will deliver your content to people interested in buying. The best part is that your blog posts never disappear, so you will be building a foundation of content that will support and bolster your business for years to come.
Here at Wikimotive, blogging is one of the core features of our service. With our recommended service package, we blog every day of the week for your business. Every blog is search engine optimized, and every one is written uniquely for your business. Duplicate content is a big problem in the digital marketing company world, so here at Wikimotive we make sure to go above and beyond. Not only is all of your content unique for your business, it’s written by native English speaking Americans, guaranteeing your audience feel confident about your company. What’s more, we do our best to hire writers from across the country, so there’s a good chance the writer assigned to your business will be familiar with your area and able to write intelligently about your region and community.
Social Media Marketing
Social media marketing is a term that gets thrown around a lot these days, but very few companies understand how it’s really done.
Good social media marketing invites your audience to interact with your company. It’s not about putting out your newest products and sales and commercials and then hoping for the best. A truly successful social media strategy needs to engage your audience on a level that far surpasses anything businesses in the past have been able to do.
The key to social media marketing is to not focus on sales. If you look at direct traffic from a site like Facebook and try to calculate what percent of clicks lead to sales, you’re bound to be disappointed. The true value of social media marketing is in the brand building. You engage with your target audience, you interact with them on a personal level. Then, weeks or months later when they are ready to buy, they already feel a loyalty to your company and they buy from you. Not only that, they also become brand advocates, recommending your company to their friends and family whenever the situation arises.
Here at Wikimotive, we employ a special team of social media marketers that are leaders in the field. Most companies just hire college kids and think that because they know how to use Facebook they will know how to market using Facebook. This is the modern equivalent of thinking someone could write a successful radio spot simply because they listen to the radio.
Our social media team is trained to drive engagement in all its forms. Simply put, they get results you can count on.
If you’re interested in taking your marketing to the next level, look no further than Wikimotive. We are the marketing company that is dedicated to staying on the cutting edge, following each and every trend and responding with an appropriate adjustment to your company’s digital marketing strategy.
With Wikimotive in your corner, you’re guaranteed results you can measure and success you can see.
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