50+ Active SEO Influencers to Follow on Twitter

Twitter

One of the struggles of starting out in SEO and digital marketing is immersing yourself in the industry. Most don’t know where to start, while others get information overload from trying to absorb too much at once.

A great way to get active, inspired, and up to speed on the latest in the SEO world is to simply follow industry influencers on Twitter. They share insight, news, and other content that will help you learn new things every single day.

So whether you’re looking to get started with SEO or just want to interact with the best of the best in the industry, here are 50+ active SEO influencers to follow on Twitter:

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Periodic Table of SEO: In-Depth Content Guide

Periodic Table

While SEO is a simple practice once you learn the basics and begin implementing strategies and techniques, it’s often intimidating to beginners and those who don’t specialize in digital marketing.

In order to help more and more people learn about SEO in a simple and organized fashion, popular blog Search Engine Land created the “Periodic Table of SEO Success Factors.” At a glance, it provides a fundamental guide to the practice, but lacks the detail necessary to go from crawling to walking.

Below, we’ll take a look at the content section of the table and dig deeper into the world of content for SEO to shape how you think about content and help you jumpstart your SEO.

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5-Step Guide to Generating Great Content Ideas

5-Step Guide to Generating Great Content Ideas

For many SEOs, content marketers, and writers, generating ideas for content is one of the most difficult tasks to perform, especially as a beginner.

But whether you’re just getting started or simply struggling with a business SEO strategy, this five-step guide will help you shape how you generate ideas and help you focus on your goal of creating the absolute best content on the web.

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5 Blogger Outreach Tips That Will Change the Way You Pitch (with Infographic)

Blogger-Outreach-Checklist-Main

Whether you’re in PR, linkbuilding, or other forms of digital marketing, one part of your job might be reaching out to bloggers with requests for coverage or links. As a veteran blogger, I’ve been sent thousands of pitches and replied to only a small percentage of them.

Recently, I’ve begun reaching out to bloggers with requests of my own and have used many of the tactics that worked on me to win them over.

I should keep them to myself, as less competition will help me ultimately succeed more with more and more blogs, but I will release five of the best tips that will help you increase the effectiveness of your outreach.

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4 Powerful SEO Statistics That Prove the Value of Search Traffic

SEO StatisticsWhile SEO isn’t new to those of us in the digital marketing industry, there are plenty of small and local businesses that are only now being introduced to the power of organic search traffic.

Whether you’re a salesperson for a marketing company who needs ammo to make the sale, or a local business owner looking for more reasons to invest in SEO, these statistics will help you better understand the overall value of search traffic.

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What Happened to ‘People Talking About This’ on Facebook?

People Talking About This

Page administrators and automotive social media managers may be startled when they look for Facebook’s PTAT (People Talking About This) metric, as it is no longer located under “Page Likes” on individual Facebook pages. ‘

Is Facebook’s PTAT gone for good? No.

Before we dig deeper, let’s discuss what “People Talking About This” truly means for Facebook Pages.

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Businesses: Do NOT Follow Mashable’s Advice on Posting to Facebook

Facebook Marketing - Bad Advice from Mashable

Dearest Mashable Reader,

Recently, you read a Mashable article titled “8 Ways to Beat Facebook’s Algorithm and Keep Your Consumers Engaged” that has caused me to reevaluate their article intentions and quality… and you should too.

As a trusted social media news source, I cannot help but wonder what they were thinking posting an article that includes tips that will be detrimental to businesses that use Facebook as a marketing platform.

First off, there is no “true” way to “beat the Facebook algorithm”.

The Facebook algorithm is intended to provide news feeds with content worthy to each individual Facebook user.

8 Ways Beat Facebooks Algorithm

Not to mention, that trying to “beat the Facebook system” is not good advice, as many will always try for a shortcut. If you have ever taken one, you know that shortcuts can turn into a long drawn out error, and in some instances, it may be too late to turn around.

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4 Simple Ways to Future-Proof Your SEO

Future-Proof Your SEO

SEO as a service is built on the foundation that the effort put in now can still have an effect years down the road.

So by default, the goal of SEO should be to grow for the long haul. Unlike online advertising, in which traffic stops as soon as you stop a campaign, SEO is capable of producing ROI unlike any other form of marketing.

Unfortunately, many automotive SEO companies don’t prescribe to that mindset. Instead, they look to find ways to cut corners and take the easy way out.

If you want to future proof your business’s SEO, and avoid short-term solutions, here’s how you can get started.

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How to Boost Twitter Engagement and Build a Real Audience

Boost Twitter Engagement

While Twitter never grew to truly rival Facebook, it has affected our communication and our culture in the same way. People use Twitter for marketing, to connect with like-minded individuals, network professionally, broadcast news, and discuss anything and everything going on in the world.

The most powerful part of this is that everything is public. Meaning anyone has the potential to reach millions of people and grow an audience, if their content is worthy.

In this post, I’ll give you the starter guide you need to use Twitter as a platform to grow in your industry through simply following and engaging with the right people.

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5 Simple Link Building Strategies for Small Businesses

Link Building Strategies for Small Businesses

When someone new to digital marketing reads about link building strategies, it’s likely a confusing and stressful experience. The reason is, most people try to complicate the process to sell services by convincing you there’s something proprietary about their methods.

Now, most businesses should consider SEO or link building services if they want to get results, but the cost is something many small businesses simply can’t afford. But instead of just forgoing link building altogether, you need solutions that fit your business, right?

That’s why I’ve put together a list of five simple link building strategies that small businesses can start immediately. So take notes and start building links!

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