Category: SEO News

The Assassination of User Location Data | By the Cowardly Apple iOS

The Assassination of User Location Data | By the Cowardly Apple iOS

Google Analytics Now Misreporting Location for iOS Users 2023 Update at the end. Brace yourself. This is the biggest change to the usefulness of Google Analytics acquisition data, in almost a decade. The last time we lost this much visibility in Google Analytics was when Google themselves started obfuscating keyword data for organic users. Over a few-year period, we went […]

Great Scott! Greg Gifford’s Headed to SearchLove London

Great Scott! Greg Gifford’s Headed to SearchLove London

On October 14th and 15th, search marketers from around the globe will converge upon London to cover everything from content and optimization, to paid promotion and analytics at SearchLove London 2019. Not only does the two-day event provide digital marketers with an opportunity to meet their industry peers, gaining inspiration and actionable techniques designed to widen their field of knowledge […]

Gifford & Pubcon: Favorite of Vegas Oddsmakers

Gifford & Pubcon: Favorite of Vegas Oddsmakers

Las Vegas, NV – This week, the Las Vegas Convention Center will play host to the 2019 Pubcon Las Vegas conference, attracting some of the most influential names in SEO, Social Media, and Full Stack Developing. With well over 100 speakers scheduled, there’s no shortage of game-changing insights to be gained. And you guessed it, Pubcon Las Vegas is just […]

Mr. Giff Goes to Washington

Mr. Giff Goes to Washington

Washington, D.C. – Advanced Search Summit D.C. kicks off September 19th. It aims to do its part to ensure that digital marketers, SEM, and SEO professionals everywhere are able to expand their abilities and never stop learning. For two days, the W Hotel D.C. will play host to hundreds of such guests and dozens of the industry’s most coveted speakers aiming […]

‘Learn Inbound’ Presentation

‘Learn Inbound’ Presentation

Welcome back to Tactical Tuesdays with Wiki. This week’s video is a long one again, because I’m sharing my presentation from the Learn Inbound conference… It’s about 38 minutes long, so make sure you’ve got time to watch and absorb all the awesomeness. If you don’t have time now, no worries – it’ll be here waiting for you whenever you’re […]

The Shoes of Mozcon 2019

The Shoes of Mozcon 2019

Here it is, the Mozcon recap post you’ve all been waiting for… The “Shoes of Mozcon”! I’m just back from my 10th Mozcon (13th, if you count Mozcon Locals), and one of my favorite parts about this always killer conference is all the little traditions that have popped up over the years. @GregGifford I love these #Mozcon micro traditions. @Mike_Arnesen […]

Rand Fishkin Answering Questions on Reddit

Rand Fishkin is one of those weird guys, you know what I mean? He’s not a celebrity except in one very specific niche, but within that niche he is immediately recognizable, due mainly to his patented Whiteboard Fridays. Some people love him, other people hate him (though I suspect they must just be jealous)  but pretty much everyone listens to […]

2014 SEO Industry Survey

2014 SEO Industry Survey

Do you love search engine optimization? How about data? Maybe even surveys? If you answered yes to any of these questions, then you are in luck. This week, Moz has released the results of their 2014 SEO Industry Survey. The survey covers everything from search engine optimization and search engine marketing to social media and even average salaries. This year, […]

Rap Genius Fallout

Rap Genius Fallout

Yesterday we wrote about Rap Genius and the penalty they incurred by trying to game Google’s system with questionable SEO. Essentially, they were trying (and succeeding) to bribe people to give them links with very specific, very rich anchor text and Google brought down the penalty hammer on their entire domain. Now, they don’t even rank for their own name, […]

15 Ranking Factors: An Overview

15 Ranking Factors: An Overview

What are the most important factors to look at when you’re trying to rank? Well, Google won’t tell us exactly what’s important, but we can look as some correlation and determine what seems to be the most important. Of course, correlation does not equal causation, but if you look at what the top ranking pages all have in common, you […]

2013 Search Ranking Factors for October

2013 Search Ranking Factors for October

Every couple of years, the digital marketing giant Moz conducts an SEO survey. Essentially, they ask over 100 top industry professionals to give their input on which factors they think are most important. We’ve addressed the 2013 list briefly in the past, but today, they have finally released the full version. It’s full of a lot of interesting stuff, and […]

STOP THE MADNESS! SEO ISN’T DEAD!

STOP THE MADNESS! SEO ISN’T DEAD!

If you’ve been following the digital marketing blogosphere for the last week, by now you’ve probably concluded that SEO is dead because within 3 months there will be no more keyword data in Google Analytics. Right? Its the end of SEO. No more measuring. No more valuable data. Its Adwords or nothing.  Let’s just stop the madness right now. This […]

July ComScores for 2013

July ComScores for 2013

It’s that time again, time to review the ComScores for the previous month and see who is winning (probably Google) and who is teetering on the brink of complete and utter extinction (definitely AOL.) There aren’t any big surprises that will rock the SEO world, but there are some shifts that indicate interesting patterns. Let’s take a look at the […]

2013 Local Search Ranking Factors

2013 Local Search Ranking Factors

Local search is one of the most important aspects of search. A good local search strategy can be the difference between complete success and abysmal failure for a small business operating on the local or regional level. The problem is that Google switches up what matters so often, these small business are often left in a state of constant worry. […]