Tag: automotive

3 Essential Practices for Effective Automotive SEO

3 Essential Practices for Effective Automotive SEO

Search engine optimization (SEO) is essential when it comes to generating online traffic to your dealership’s website. While it is quite a complex undertaking, there are a couple of general actions that you can take, or make sure your provider is taking, to best optimize for search. There are hundreds of factors that go into ranking, but with these couple […]

3 Tips for Writing Effective SEO Content

3 Tips for Writing Effective SEO Content

For your dealership to have highly-performant SEO, you need a strong content strategy. But what does that mean? Whether you’re trying to write content in-house, or simply want a better understanding of how you can hold your vendor accountable, I’m going to tell you the 3 fundamentals you should be focusing on. To be effective for SEO, content needs to […]

Watch Your Language: Cryptomnesia

Watch Your Language: Cryptomnesia

Cryptomnesia has been on my mind a lot lately. In the course of reading dozens of marketing blog and writing hundreds of marketing words every day, it’s definitely a looming threat to myself, and everyone else in the industry. Cryptomnesia occurs when you remember something you’ve read or seen in the past, but your brain interprets it as something new […]

Social Media Marketing Losing its Way (Infographic)

Social Media Marketing Losing its Way (Infographic)

When social media first hit the scene, it was pretty much ignored by marketers. After all, why should they care where teenagers go to complain about their parents? They quickly realized their mistake though, and embraced social media as a great avenue to interact with fans. It was the only venue where you could advertise, receive immediate feedback, and then […]

Snapchat Not So Temporary After All

Snapchat Not So Temporary After All

Have you ever heard of Snapchat? It’s an app developed for iOS and Android. Using Snapchat, you can send pictures back and forth with your friends, the twist is that these pictures self-destruct after being opened. The idea behind it is that people will feel more comfortable sending some pictures (cough sexting cough)  if they know the pictures will delete […]

SEO on SEO Crime

SEO on SEO Crime

When you’re in the search engine optimization game, you encounter a lot of distrust wherever you go. People don’t understand SEO, so they treat every interaction like you’re a mechanic in a skeazy shop, telling them their radiator has snake-tubes or something. To be honest, we can’t fault people for feeling this way, because there are so many scammy SEO companies out […]

Local SEO Statistics – May 2013

Local SEO Statistics – May 2013

You know what fuels a lot of SEO? Data. Data is the blood of the industry and good low cost SEO services are like vampires, sucking up all the data they can and using it to power their efforts moving forward. Good news for us, a local SEO industry survey just dropped, and it’s full to the brim with juicy facts and […]

Toxic SEO Techniques Poster

Toxic SEO Techniques Poster

Last week, we released a new eBook called “10 Toxic SEO Techniques.” It was one of the more ambitious projects we’ve taken on and we’re immensely proud of the results. In fact, we’re so proud that we decided to cut the whole thing up and broadcast it out to the world in a brave new format. It’s not quite an […]

5 SEO Mistakes to Fix Today

5 SEO Mistakes to Fix Today

It’s that time again, another enlightening Matt Cutts video has been released, and here at Wikimotive, we’re ready to break it down with you. This one is all about the top 5 SEO mistakes that webmasters make. Now, it’s not the top 5 as far as severity of penalty, it’s the top 5 ranked by frequency, so there’s a decent […]

Slideshare is for Lovers

Slideshare is for Lovers

Content is the SEO method of choice in 2013. Spam and content spinning are way, way out, and original content that has value to the reader is in. It’s not enough to just create the content though. Even if it’s amazing and insightful, you still need to market your own content, at least a little bit, to get it off […]

Google Replaces Instant Previews

Google Replaces Instant Previews

Google is about as consistent as the seas. As soon as you think you have a hold on just where you are and what you’re doing, the tide rolls out and leaves you stranded belly-deep on the beach. Melodramatic? Yes. Do we feel bad about it? Not in the slightest. Anyway, let us here at Wikimotive tell you the latest […]

This Guy Sucks: A Magic Moment

This Guy Sucks: A Magic Moment

When it comes to wannabe-writers and reading, Stephen King tells us there is a magic moment, and this is true (even for SEO writers). There is a single intoxicating instant that only readers are privy to, and it comes when you lay down the book, shake your head with wonder, and mutter: “This guy SUCKS. I Can write better than […]

In Memoriam Image SEO

In Memoriam Image SEO

The past few months have represented the quiet death of an SEO error. There was no fanfare, no mournful songs were played and no beautiful, young wives stood weeping by the casket. It was a death that had more whimper than bang. At first, we thought it was an aberration, surely it could be revived? Alas, no amount of triage […]

Internal Linking Penalties?

Internal Linking Penalties?

A lot of SEO companies, including yours truly, have been preaching about the dangers of exact match anchor text. In case you have forgotten, exact match anchor text is when you point a multitude of links at a page you’re trying to rank, and all the anchor text in those links is exactly the same. One of the major updates […]

Pinterest Hooks Up With Bing

Pinterest Hooks Up With Bing

Social media and search are again colliding, and for once, the news isn’t about Google and Facebook. No, today’s news is about the little brothers of search and social, the ones who aren’t quite as successful but certainly give it there all. Let us here at Wikimotive tell you about it, and how it can affect your small business SEO.

Facebook Ads Gettin’ Creepy

Facebook Ads Gettin’ Creepy

In case you’ve been worried that Facebook doesn’t know enough about you, you can breathe easy. It turns out, the social network knows more about us all than we’ve previously suspected. The good news is that there doesn’t seem to be any big brother conspiracies going on, they’re just using all that data to market to us. The bad news […]

March comScore Data

The reality of being an SEO company is that your life revolves around data. Successful SEO means gathering all the information possible into a great big pool and then pulling a Scrooge McDuck into it. That may seem excessive, but any little number, any single digit, any stray array, can mean the difference between you ranking on page 1 or […]

Shortcuts for Matt Cutts

Shortcuts for Matt Cutts

Matt Cutts and the SEO community have a kind of love hate relationship. He is one of the few people who is truly in the know about Google’s search algorithms, so we love when he gives us information and answers our questions on the Google Webmasters videos. On the other hand, he feels the need to protect his sacred algorithms, […]