From November 14th to the 16th, the 2021 Automotive Analytics and Attribution Summit (or AAAS) staked its claim to the coastal shores of Palm Beach, FL while occupying the lush, breathtaking grounds of the iconic Eau Resort & Spa. For three days, the former Ritz-Carlton site played host to some of the most influential thought-leaders, forward-thinking dealers, and innovative vendors […]
From November 14th to the 16th, the 2021 Automotive Analytics and Attribution Summit (or AAAS) took over the beautiful Eau Resort & Spa, welcoming the entire industry to the balmy seaside climate of Palm Beach, FL. A perennial attraction for some of the most innovative professionals in the automotive space, the AAAS provides an opportunity to address the shortcomings, inefficiencies […]
Disclaimer: In November 2021, Google changed the name of Google My Business (GMB) to Google Business Profile (GBP). Since its initial publishing, this content has been updated to reflect that change. Why are Google Business Profiles Important to My Dealership? According to a recent report more than 2/3 of prospective customers will seek out your dealership’s Google Business Profile (or […]
When we talk about page speed, one of the key factors to having faster load times is the size of the page. Now, I’m not talking about width and height dimensions, I’m talking about data. The kilobytes, megabytes, or gigabytes of information being displayed. A great start to improving your site’s performance is to figure out what’s taking up the […]
Last week, we provided an overview of Facebook Page Insights, a great front-end tool that helps you to monitor the effectiveness of your posting strategy. Now, there are more in-depth tools and visibility provided by both Facebook Business Manager and other third-party tools, but the simplified accessibility of Page Insights makes it universally valuable. This week, we’ll be exploring Facebook […]
Everyone wants to rank higher in Google search results. It’s why we created this series…to help you understand the various aspects of Search Engine Optimization. And when it comes to SEO – fair warning – Andrew, Aaron, Josh and I will be covering a lot of territory. Just think of each topic as a box you’ll need to “tick” in […]
Video content has been credited as having become the #1 catalyst for the online discovery of new products, services, and brands, as well as becoming a preferred resource for all sorts of do-it-yourselfers. And it’s really no surprise that video has proven so effective. A study of American consumers revealed that viewers retain up to 95% of a message when […]
With great power comes great responsibility. Which is why Wikimotive and Greg Gifford are back to share the latest SEO insights, straight from PubCon Las Vegas!
What do SEO and Horror Movies have in common? Find out for yourself as we return to the UK, for Greg’s insightful look at Entities and the Future of SEO filmed LIVE at Brighton SEO.
Wikimotive’s social media services have been wildly successful for car dealerships across the country. Our social media leaders, Erin and Amanda Ryan, are two of the most experienced social media marketers, and the latest edition to our social media team fits right in with them. We’re happy to announce Nick Cobb as Wikimotive’s new Social Media Representative. With six years […]
After getting word of an incredible social media campaign called #CatMode, run by Jason Stum of LaFontaine Automotive Group, Wikimotive’s Erin Ryan jumped into action and sparked up conversation with Jason around automotive social media. One thing led to another and she ended up being honored with a guest spot on Stum’s automotive marketing podcast, MarketPunch.
We’re back again with another exciting team announcement! After recently joining Wikimotive as a social media representative, Mark Frost will now head up the company’s content team as Director of Content. In his new role, Mark will manage our growing list of client’s website content, as well as Wikimotive’s blog as a resource for businesses to learn more about blogging […]
We are growing quite quickly, and in that success we are happy to expand the Wikimotive family by building a memorable team of passionate and dedicated people. Some people exude their passions to the point that their attention to detail is significant in everything they produce. This kind of standard is difficult to find, and that’s why we’re bringing Amanda […]
All of us here at Wikimotive would like to wish you and yours a very Merry Christmas and Happy Holidays! It’s been a busy year for us here, but we’ve been graced with the gifts of great clients, supportive families, and jobs we’re proud to do. Our office is closed today and tomorrow, but if you need anything, we’re still […]
Social media marketing is a thriving field, but it differs from other fields in that there is no formal education required. Anyone and their mother can build a website and claim to be a social media expert, and they do (and so do their mums.) The trick is learning how to shuck all those fishy clams quickly in order to […]
Here at Wikimotive, we get questions in the mail every day looking for advice. We want to help everyone, and we gladly do it free of charge, but we know that sometimes your questions can get lost in the shuffle of the daily mail. To ensure that we see every question that you may have for us, we’re creating a […]
The Panda update has hit. The Penguin update has hit. The sky is falling for SEO practitioners all over the digital world and we’re starting to see the rise of the doomsayers. “SEO IS LOST!” they holler, sandwich board firmly affixed. “Beware the Google apocalypse,” they cry, forcing you to take a leaflet when you’re just trying to walk to […]
Short post today! We wanted to let you all know that we are completely rebuilding our Facebook presence from the ground up. We’re actually moving away from the old page and working on the Wikimotive Inc Facebook page from here on out, so be sure to add us today. We’ll be focusing on marketing blogs, facts, infographics, and anything else we […]
So yesterday I wrote about how Google’s Penguin 2.0 update, and told you I’d get back to you when the results were in. We already have a list of early losers, people who were struck hard and fast by Penguin 2.0, and the list is long and eclectic. I want to share it with you so you can check them […]
When social media first hit the scene, it was pretty much ignored by marketers. After all, why should they care where teenagers go to complain about their parents? They quickly realized their mistake though, and embraced social media as a great avenue to interact with fans. It was the only venue where you could advertise, receive immediate feedback, and then […]