Automotive Marketing, Automotive SEO, Social Media Marketing, and Reputation Management
Hashtags have been a goldmine on Twitter, this much we know for a fact. Tweets with hashtags do better than Tweets without, especially if the hashtag is something that is starting to trend at the moment. The success of the hashtag on Twitter (and to a lesser degree, Instagram) made everyone wonder when the tags would be making their Facebook […]
Facebook ads have been becoming more and more popular over the past few months. You don’t even have to take my word for it though, you can just login and take a look at your newsfeed. Sponsored posts and stories abound, and it’s only trending upwards. Even on Facebook, content is king, and that’s especially true for visual content. Ads […]
We always give Google guff about how mysterious their updates are, but Google doesn’t stand alone in the convoluted update realm. Facebook has been going toe to toe with the search juggernaut lately, updating their news feed at random and delivering content according to their mysterious EdgeRank. Now, we know roughly how EdgeRank works, just like we know roughly how […]
Over the course of this last year, Facebook has proven itself to be a viable advertising platform. They’ve increased the total adspace on users’ feeds and have also gotten better at targeting those ads with graph search. The only problem has been that Facebook’s ad creation center has been pretty weak. It was usable, but it was not intuitive or […]
Facebook advertising it’s a difficult field to navigate. People aren’t sure what to trust and what actually has any positive affect at all. Basically though, you can break it down into two categories: running ads for likes and running ads for sales. Running ads for likes is not worth it. People argue about the exact numbers, but the consensus is […]
No one likes beating a dead horse. There’s no joy in it, no glory in whaling away on some poor equine. You don’t like it, the people around you don’t like it, the horse (being dead) is indifferent, but you can be sure his horse-ghost is horse-frowning in horse-heaven. Still, sometimes it needs to be done, so I’ll say it […]
Instagram is a great way to take interesting pictures for your business, and we’ve covered it’s usefulness before. That utility has only grown in recent weeks with the introduction of short videos to the app. Now, you can take pictures and videos and apply stylish filters all within the same program. There has always been a problem with the social […]
If we have said it once, we’ve said it a million times: SEO is constantly changing. It was just last year that you could get to the front page of Google by using tricks like exact match domains and footer links. Now, in 2013, those same techniques will not only fail, they will actually get you penalized. If you want […]
Instagram has been making moves recently, growing their user base to over 130 million monthly users and adding a micro-video function (sorry Vine). Despite all this user adoption, it’s still being ignored by a lot of social media marketers. If you fall into this category and want a little inspiration, we’ve got the top five accounts on Instagram for you […]
It was just a few weeks ago that we were writing about Vine and all of the interesting uses it may have. Here we are, less than a month later, and we’re writing again to tell you that the social video site may be heading to an early grave. Instagram has just released a flash video service similar to Vine’s, […]
Twitter is a great platform for interacting with your customers and customers-to-be, but it has always suffered from a lack of analytics. Unless you’re paying for ads, there hasn’t been a lot of ways for you to monitor things like favorites, retweets, and replies. Sure, you can check each post one by one to see how they performed, but that’s […]
Facebook is getting into the the account verification business this week. Now, you can currently verify your account on your own by giving a phone number, but this new verification is a little different. It’s essentially a copy of Twitters verification system, where popular public figures who may be impersonated are given a check mark to establish their credibility. Lets […]
Yahoo is like the last of the great dinosaurs. It’s head, once proudly held high over creation, now dragging through the mud and dirt at the end of its ineffectual neck. They’ve been making moves, trying to change their internal structure to grow, but those haven’t seen much result. Their new tactic is buying up properties (like Tumblr for 1.1 […]
YouTube has been the goto source for videos for pretty much everyone on the planet these past few years. It’s simple, functional, open to the public, and free. What more could you ask for? This week, the social video network is turning eight years old, and they’re introducing an interesting new mechanic that could change how they operate moving forward. […]
Have you started using Vine? Have you even heard of Vine? It was released this year on January 24th, and it caught on with a speed that most fledgling social networks could only dream of. With Vine, you create vines, essentially the video version of Tweets. They’re 6 second videos you edit together within the app, and they’re just what […]
When you’re in the search engine optimization game, you encounter a lot of distrust wherever you go. People don’t understand SEO, so they treat every interaction like you’re a mechanic in a skeazy shop, telling them their radiator has snake-tubes or something. To be honest, we can’t fault people for feeling this way, because there are so many scammy SEO companies out […]
You know what fuels a lot of SEO? Data. Data is the blood of the industry and good low cost SEO services are like vampires, sucking up all the data they can and using it to power their efforts moving forward. Good news for us, a local SEO industry survey just dropped, and it’s full to the brim with juicy facts and […]
This post is for everyone out there who is blogging for business or as part of a Company SEO strategy. When you give advice, are you being an artist, or an intellectual? What’s the difference? Well, as the beautiful image above states: An intellectual says a simple thing in a hard way. An artist says a hard thing in a simple […]
Last week, we released a new eBook called “10 Toxic SEO Techniques.” It was one of the more ambitious projects we’ve taken on and we’re immensely proud of the results. In fact, we’re so proud that we decided to cut the whole thing up and broadcast it out to the world in a brave new format. It’s not quite an […]
It’s that time again, another enlightening Matt Cutts video has been released, and here at Wikimotive, we’re ready to break it down with you. This one is all about the top 5 SEO mistakes that webmasters make. Now, it’s not the top 5 as far as severity of penalty, it’s the top 5 ranked by frequency, so there’s a decent […]