Category: SEO

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Mr. Giff Goes to Washington

Washington, D.C. – Advanced Search Summit D.C. kicks off September 19th. It aims to do its part to ensure that digital marketers, SEM, and SEO professionals everywhere are able to expand their abilities and never stop learning. For two days, the W Hotel D.C. will play host to hundreds of such guests and dozens of the […] Read More

The Shoes of Mozcon 2019

Here it is, the Mozcon recap post you’ve all been waiting for… The “Shoes of Mozcon”! I’m just back from my 10th Mozcon (13th, if you count Mozcon Locals), and one of my favorite parts about this always killer conference is all the little traditions that have popped up over the years. @GregGifford I love […] Read More

GMB ‘Question & Answer’ Feature

Welcome back to Tactical Tuesdays with Wiki. This week we’re talking about a recent update to the Google My Business Questions and Answers feature. For the ‘noobs’, if you don’t know what the Questions and Answers feature is, it’s a new element that was added to the Google My Business profiles about a year ago. […] Read More

How Do You Know if You Need Local SEO?

Welcome back to ‘Tactical Tuesdays with Wiki’. One of our most common topics in this weekly video series will be Local SEO, and today we wanted to take a little time to explain what it is and how you know if you need it. (For the Noobs) Search Engine Optimization, commonly referred to as “SEO”, […] Read More

Navigating SEO – Creating Value: It’s What SEO is All About

If you follow the SEO industry, you’ll know that there’s a constant debate about whether or not the practice is really “SEO” (search engine optimization) anymore. Because for the most part, it’s not. Sure we still do on-page optimization that helps create search-friendly pages, but that’s only one small part of what most SEO companies provide […] Read More

Explaining ‘Quality Content’ Once and For All

The phrase “quality content” has become somewhat of a joke within the SEO and digital marketing community. It’s used so often when giving SEO advice–typically without further detail or actionable instructions–that there’s no way for a non-SEO to truly grasp the meaning behind it. But that all changes today! I want to give you my […] Read More

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