by Zach Billings | Jul 8, 2026 | The State of AI Search, Uncategorized
Does AI search require a separate marketing strategy—or are dealers being sold new labels for work their search partners should already be doing? In the third installment of State of AI Search, Wikimotive Co-founder and CEO Zach Billings takes a...
by Wikimotive LLC | Jun 26, 2026 | Automotive SEO, This Month in SEO
This Month from Wikimotive… This month, we’re challenging one of the biggest assumptions in automotive marketing: that the next breakthrough is always hiding behind the latest buzzword. We’re exploring why consistent execution still beats chasing...
by Zach Billings | Jun 9, 2026 | The State of AI Search
When a shopper asks ChatGPT to recommend a dealership or find a vehicle, what influences the answer? Wikimotive’s early research puts common AI optimization claims to the test. In the second installment of State of AI Search, Wikimotive Co-founder and CEO Zach...
by Wikimotive LLC | May 22, 2026 | Automotive SEO, This Month in SEO
This Month from Wikimotive… Cheap SEO, weak content, limited data visibility, and broken lead processes are creating bigger problems for dealerships than many realize. Not because the fundamentals stopped mattering, but because too many stores have stopped...
by Zach Billings | May 18, 2026 | The State of AI Search
More shoppers are using AI. But how often does that activity turn into dealership website visits, leads, and opportunities to sell vehicles? In the premiere of State of AI Search, Wikimotive Co-founder Zach Billings establishes a framework for evaluating AI’s...