Automotive Marketing, Automotive SEO, Social Media Marketing, and Reputation Management
“Just write more blogs” has become default SEO advice, and back in the day, this may have worked. But in today’s day and age, blog posts are rarely what actually moves the needle. Content is the core of any good automotive SEO strategy, but not all types of content on your website are equally impactful. Blogs play a supporting role, […]
All right, dealers… Last month, Dave gave you some actionable steps to check the functionality of your site, create certain types of valuable content, and better understand metas. So let’s take one of those tips, and build it out a little bit further. When it comes to creating SEO-friendly content, there’s no shortage of misconceptions out there. Many of them […]
“But I’m Not a Writer”… The (bleep) you aren’t. Everyone’s a writer, and today we’re going to talk about a FREE tool you already have access to, a tool that can make it easier for all of you “non-writers” out there to create kickass original content. Words matter. Not only can the right words help you to better resonate with […]
As I’m sure you know by now, landing pages are crucial part of every SEO strategy. When you build links, those links need a place to point, and people need a place to land. It’s not just a clever name, you need to plan on people actually landing on your landing pages, and you need to look at your work […]