Evergreen content is content that is always useful. In the digital marketing world, it’s not uncommon for even great advice to be outdated after a few months. Heck, with SEO and social media, it’s not unheard of that good advice is outdated in just a couple weeks. If you don’t want all of your content to become obsolete (even though […]
How do you ensure the longevity of your Business’s SEO strategy? The only solution that is truly perdurable is producing evergreen content. If you haven’t heard that term before, it’s exactly what it sounds like. Just like evergreen trees never lose all their leaves, evergreen content never loses it’s value.