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Just the Tip – Local SEO

Just the Tip – Local SEO

To grow your business, you need to attract new customers. And since most potential customers will search for your products or services on Google, you need to distinguish yourself by ranking higher than your competitors in Search Results. That said, it’s important to understand any obstacles that may be working against you. For example… – 75% of Google users won’t […]

Just the Tip – Expertise, Authoritativeness and Trustworthiness – The Three Pillars of SEO

Just the Tip – Expertise, Authoritativeness and Trustworthiness – The Three Pillars of SEO

It’s estimated that 63,000 Google searches are performed every second. That’s 3.8 million searches every minute, 228 million searches every hour, and about 5.6 billions searches performed within a single day. And somewhere in the middle of that search maelstrom, is a prospective customer in need of your products or services. Google uses complex algorithms to determine the pages best […]

Just The Tip – Google My Business

Just The Tip – Google My Business

(commonly known as ‘GMB’) is one of the most valuable digital marketing assets available to businesses. Every day, millions of consumers use Google to research businesses, products and services. Most recent studies have shown that more than half of the searches conducted on mobile devices have local intent – that means people are looking for local businesses. Your GMB profile […]

Just the Tip – What Are “Signals”?

Just the Tip – What Are “Signals”?

We’ve defined SEO as “the process of optimizing signals both on and off a website, influencing how successfully that site can be found when someone searches particular keywords on Google”. So, what do we mean by ‘signals’? We’re referring to ranking signals – characteristics or elements present on a website that a search engine recognizes – and then utilizes to […]

Just The Tip – What is SEO?

Just The Tip – What is SEO?

For those of you unfamiliar with SEO (Search Engine Optimization) it’s the process of optimizing signals both on and off a website, influencing how successfully that site can be found when someone searches particular keywords on Google. Regardless of the vertical you’re in, your ranking in Google Search Results should be one of your primary considerations. Failing to prioritize your […]

Own Your Own Backyard

Own Your Own Backyard

Welcome back to another episode of Tactical Tuesdays with Wiki. I’m hanging out in the back yard for today’s tip, cause this week, we’re talking about ‘owning your own backyard’. I speak about Local SEO at conferences all over the world, and one of the most common questions I hear goes something like this: “we’re about 30 minutes outside of […]

Dan Barker Named Wikimotive ‘Director of Operations’

Dan Barker Named Wikimotive ‘Director of Operations’

The entire Wikimotive team is proud to share the news that our own Dan Barker has accepted a new role within our organization – that of ‘Director of Operations’. Having served diligently in his previous capacity as Content Manager, Dan’s commitment to consistency and continual betterment – combined with his penchant for ‘big picture thinking’ – has made him an […]

Recover Hidden Yelp Reviews

Recover Hidden Yelp Reviews

Welcome back to Tactical Tuesdays with Wiki. This week, we’re talking about everyone’s favorite site – Yelp. In today’s video, I’m gonna tell you how to recover all of those awesome reviews you got that Yelp decided to filter out and hide. I’ll just come out and say it – Yelp sucks. We all hate it, but unfortunately, since it […]

‘Learn Inbound’ Presentation

‘Learn Inbound’ Presentation

Welcome back to Tactical Tuesdays with Wiki. This week’s video is a long one again, because I’m sharing my presentation from the Learn Inbound conference… It’s about 38 minutes long, so make sure you’ve got time to watch and absorb all the awesomeness. If you don’t have time now, no worries – it’ll be here waiting for you whenever you’re […]

SEO ‘Simple Math’

SEO ‘Simple Math’

Welcome back to another Tactical Tuesdays with Wiki! In this week’s video, we’re taking you back to school and doing some math to help prove why your business absolutely needs to be doing Local SEO. I speak at a lot of conferences, and I always hear that it’s hard for attendees to go back to work and get buy-in from […]

‘The Firm’ Case for Local SEO

‘The Firm’ Case for Local SEO

Welcome back to Tactical Tuesdays with Wiki. This week, we’re here to talk about pizza. For the noobs out there, pizza is a savory dish of Italian origin, consisting of a usually round, flattened base of leavened wheat-based dough topped with tomatoes, cheese, and various other ingredients (anchovies, olives, meat, etc.) baked at a high temperature, traditionally in a wood-fired […]

GMB ‘Questions & Answers’ Feature

GMB ‘Questions & Answers’ Feature

Welcome back to Tactical Tuesdays with Wiki. This week we’re talking about a recent update to the Google My Business Questions and Answers feature. For the ‘noobs’, if you don’t know what the Questions and Answers feature is, it’s a new element that was added to the Google My Business profiles about a year ago. It’s a community discussion feature, […]

Episode 2: New Blended SERP on Local Brand Searches

Episode 2: New Blended SERP on Local Brand Searches

Welcome back to Tactical Tuesdays with Wiki. We’ve got an interesting update to share with you this week – Google has updated how Branded Search results are displayed on mobile. First seen in the wild last week, the new branded layout is a blend between the info that used to appear in the Google My Business knowledge panel and the […]