Category: Facebook

Facebook’s New Search…Google Killer?

When it comes to Marketing with Twitter and Facebook, nothing is more important than the knowledge of how users interact with those services. Twitter hasn’t been making many major changes, but Facebook is constantly implementing new things and letting (forcing) users to deal with them. Their newest feature is an updated search called “Graph Search.”

Will Facebook Reach Critical Mass

Currently Facebook is riding high, but many people are predicting a fall. Is this because people like to see the mighty toppling to the ground, or do they actually see patterns emerging in the tea leaves? No matter what, Marketing Using Facebook is going to undergo some fundamental shifts. Let us here at Wikimotive share our theories with you.

Facebook Nearby Suddenly Important For Local Search

Facebook just keeps expanding their influence. This week, they have added a powerful new feature to their mobile version for both iOS and droid, changing the “Nearby” feature and making marketing using Facebook even more important for local businesses.

Facebook’s Dealership Success Guide

Facebook is pushing hard to extend their influence, and now they are beginning to drill down to a more granular level with their business support. They recently released a guide specifically for automotive dealerships. The only problem is that it isn’t exactly advertised everywhere, so many people may have missed it. It’s nothing revolutionary, but if you are Marketing using Facebook, […]

Setting Your Facebook Username

A Facebook username is essentially your domain name on Facebook. For instance, ours is Facebook.com/Wikimotive. Much like your actual website domain name, your Facebook username is best when it is just your brand name. Snagging this username (and the accompanying vanity URL) is an important part of your social media marketing effort, so lets make sure you know how to do it.

Facebook’s New ROI Measuring Tool

One of trickiest parts of  social media marketing has traditionally been measuring return on investment.  It has made many business owners, especially those who didn’t grow us using internet, wary of spending too much time or money on these nontraditional methods. Facebook recognizes this problem, and they’re going out of their way to fix it. They want your money, and […]

Facebook Developing A Want Button

Last week we wrote an article about Facebook’s new Wi-Fi program. This week, we want to talk about one of the other new interesting features that the social network is testing. This one aims to shorten the sales funnel between Facebook and the businesses that advertise on it, hopefully making marketing using Facebook more effective.

Facebook’s New Wi-Fi Program

Facebook is aggressively pursuing its goal of being completely ubiquitous. Every time it seems that they have started to plateau, they find a new spire to climb. The social network’s newest stunt is their most interesting yet, with wide-ranging implications for the future of public internet access, and for businesses social media marketing.

Likes May Lie: Finding New Metrics

When it comes to Marketing using Facebook, are you focusing on quality or quantity? It’s easy to fall into a rut when you’re posting daily, but it’s important that the quality of your posts doesn’t drop off. I’m sure you already know that quality is important, but did you realize that even ONE bad post can ruin your Facebook readership? […]

Facebook Making Bold Moves With A New Ad Network

Recently Facebook has made an announcement that they have begun developing and testing a mobile ad network. Interestingly they aren’t doing just an on-domain network, like they do now, where you can only buy ad space on Facebook. This ad network will be a real cross domain network. This new development could bring a whole new meaning to the phrase […]

Facebook Integration Finally A Priority With iOS6

Facebook and Apple are two of the most influential companies on the internet today, but they’ve never really worked well together. The fault falls mostly on Facebook. Their mobile application has been notoriously buggy and all the functionality it promised was never truly delivered. When Apple released iOS 5, everyone thought Facebook integration would be one of the main features, […]