Tag: Facebook Pages

What Happened to ‘People Talking About This’ on Facebook?

What Happened to ‘People Talking About This’ on Facebook?

Page administrators and automotive social media managers may be startled when they look for Facebook’s PTAT (People Talking About This) metric, as it is no longer located under “Page Likes” on individual Facebook pages. ‘ Is Facebook’s PTAT gone for good? No. Before we dig deeper, let’s discuss what “People Talking About This” truly means for Facebook Pages.

Facebook Pages Now Display Total Post Likes Under Notifications

Facebook Pages Now Display Total Post Likes Under Notifications

Facebook is always evolving. As it’s being developed (by hundreds of developers across the world), not every change is publicly announced. Instead, most changes simply abruptly appear on Facebook. One of the most recent changes that may have gone unnoticed is the newly added “total likes” for posts, now displayed under the notifications tab. Facebook Page owners have become accustomed […]

Say Farewell to Automatically Promoting New Page Posts on Facebook

Say Farewell to Automatically Promoting New Page Posts on Facebook

In recent days, Facebook has made a drastic change to its Page Post Engagement Ads. This latest update to Facebook Promoted Posts (Page Post Engagement Ads) has axed the featured that allows page admins to promote new posts automatically. This will likely affect many marketers and vendors. Facebook originally simplified promoted post ads by allowing marketers to check off a […]

An Introduction to Facebook’s New ‘Business Manager’ Tool

An Introduction to Facebook’s New ‘Business Manager’ Tool

Marketers have been waiting for the day when Facebook would create a tool that could ease the ability to access client Facebook Pages. Now, that day is finally coming. Business Manager is a platform intended for brands and agencies to access data and allows marketers to apply information from one location.

Businesses Can Now Schedule Promoted Posts

Businesses Can Now Schedule Promoted Posts

There are many different ways a business can use Facebook Ads, from multiple automated ads to boosting individual posts. But the newest form of post page engagement is by scheduling them in advance. If you use Facebook pages, you may have noticed that some of your posts that were scheduled seemed to have not gone out in the past few […]

5 Ideas for Your New Business’s Facebook Page

5 Ideas for Your New Business’s Facebook Page

Starting a Facebook page for your business seems like a simple enough task, but if you want to take social media seriously, you’ll need to realize that it’s an investment. You won’t develop an audience overnight, and you’ll have to put a little cash down to expose your business to users; however, a small amount of your time and money […]