Category: Facebook Marketing

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Study Shows Huge Social Media Impact For Automotive Sales And Service

In a recent study done by Sociable Labs it was revealed that a very significant number of Automotive shoppers are making purchasing decisions based on social sharing. Apparently 1 in 4 shoppers who are active on Facebook have made a vehicle or service department purchase based on recommendations they saw in their news feed. This […] Read More

The History of Facebook Advertising [Infographic]

Originally posted on Masahable As Facebook has grown from a collegiate social network to a site that gets action from 7.3% of the world’s population, it has also evolved into a marketing tool. One report estimated that advertisers will spend $4 billion on Facebook advertising this year. Facebook didn’t come out of the gate as a marketing-friendly product […] Read More

NewFacebook Marketing – We Begin Again

Just When You Thought You’d Figured It Out… I’m not going to lie, I had fun sharing the 7 Ways to Kill the Newsticker story and playing to the massive crowd of those of you who HATE the “NewFacebook”. The truth is, I actually like it. And while I knew we had only seen a […] Read More

Do You Hate the New Facebook?

Complaints about Facebook’s changes to the site today defy measurement. Publicly visible status updates that complain appear to be going up as public status updates at least once every ten seconds. Comments on these posts are going up much faster than we can count. Plus we have no way to tally the number of complaining posts using the new privacy settings to limit visibility to […] Read More

Facebook News Ticker Redesign Explained

Facebook has redesigned the news feed (again!) and officially launched a ticker in the right-hand side of the screen. Users have been seeing both of these changes in beta test versions in recent weeks, but today they go live across the site. While the news feed and ticker at first seem like duplicates of one another, the latter looks like […] Read More

Top 5 Facebook Marketing Mistakes Small Businesses Make

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. While automotive Facebook marketing is on the rise among small businesses, many are still struggling to master the basics. “Many people have difficulty with just the basic Page set up,” says social media […] Read More

The Perfect Circle – Not On Google +

Facebook announced updated privacy settings today and for the first time one might actually consider them impressive. I mean after years of menus and menus and more menus filled with menus of drop downs with menus…(you get the point) – they have simplified the process with privacy options right at the wall page level. Of […] Read More

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