Automotive Marketing, Automotive SEO, Social Media Marketing, and Reputation Management
Wikimotive is pleased to introduce the newest member of our development team, Front-End Developer & QA Specialist, Josh Billings. Working closely with Wikimotive’s CTO and co-founder, Andrew Martin, Josh takes on the critical role of content publishing and front-end page development. After all, our writers can produce the best content on Earth, but someone with a sharp eye for detail […]
In 2016, every business wants to use content to get more traffic to their website. From there, they want to better convert those users to boost client sign-ups or sales. But none of that comes without understanding some fundamental facts about SEO and how to create better content. To give you a leg up on your competition, I’m going to […]
New Years is more than just a time for personal resolutions; for your business it’s a perfect time to commit and stick to resolutions to make 2016 your best year ever. If you’ve been procrastinating on your digital marketing, I won’t shame you. Instead, I’ll present you with some of the best advice that you can use to kick […]
Link building isn’t dead, and it’s not likely to die in 2016. If you want to build authority for your website to increase organic traffic, link building is still a crucial component of SEO. The problem is, you may not be aligning your link building efforts with the standards that will lead to success in 2016. In this post, I’ll […]
“I couldn’t sell my boss a pen if he was trying to cash a million-dollar check!” Selling your boss has very little to do with the fact that they’re tough or often balk at the idea of adding new expenses. Those are things you tell yourself to help soften the blow when you don’t get your way. To help you […]
SEO and realistic expectations don’t go well together. On both sides of the aisle, there are issues that harm the digital marketing campaigns of businesses across the country and cause doubts about SEO as a viable and ROI-driven service. The problem starts with SEO vendors. For years now, the focus has been on achieving “#1 rankings” and “dominating” specific markets. […]
Content Marketing is one of the fastest growing forms of digital marketing employed by businesses in 2015. Where traditional advertising (even online) has its limits, content marketing’s only limit is your business’s creativity. But with all sorts of options out there for creating content, where do begin? In this post, I’ll give you a quick guide to help you focus […]
SEO is all about self-improvement. If you’ve ever delved into the world of self-improvement, then you know that the only person that can help or hurt you is yourself. That same principal applies to SEO, as you (site/business owner) are ultimately in charge of your own success and failure. You can choose to take action and better your site’s SEO, […]
As an SEO, I’ve grown accustomed to frequent news about updates and other changes made to Google’s algorithm. But today’s news from the world’s leading search engine took me for a loop. Here at Wikimotive, the idea of machine learning and AI as a part of future search results has been something we thought of as semi-futuristic. We knew Google was […]
The web revolves around content. A lot of content. According to Internet Live Stats, there are currently around 200 million active websites. That’s not individual pages, but actual unique websites that can contain millions of pages of their own. Standing out from the crowd is a lot more difficult than it used to be, but not impossible. Using the information […]
Local SEO has become one of the most important focuses in the digital marketing community. This means it’s only natural for everyone to take notice and rethink strategy when Google makes an update to its local Map Pack results. In its latest update, which occurred around August 6, 2015, Google redesigned the Map Pack to fit with its mobile design […]
Viral content has been the subject of constant attention. Business, marketers, and the media are fascinated by videos and other types of content that spread like wildfire and generate attention (and business) for the creators. And while viral content sounds great when thinking only about the success, you also need to understand the pitfalls. It’s easy to get caught up […]
Blogging for business is by no means a new phenomenon. It’s been talked about for years now, and I’m sure most of you reading this have tried blogging, whether in your free time or for a business. But while the craze around blogging has died down as it becomes more acceptable, there are still plenty of people out there skeptical […]
Digital marketing is a fickle beast. It can leave you feeling accomplished one second and demoralized the next. It’s exciting, but at the same time unnerving. There’s always a challenge to tackle. For businesses, though, the ups and downs of digital marketing are more nerve-wracking than exciting. So if you own a business, you don’t want to constantly be worrying. […]
The phrase “quality content” has become somewhat of a joke within the SEO and digital marketing community. It’s used so often when giving SEO advice–typically without further detail or actionable instructions–that there’s no way for a non-SEO to truly grasp the meaning behind it. But that all changes today! I want to give you my explanation of quality content to […]
Link building is one of the toughest aspects of SEO, and how to get ahead alludes a lot of new and advanced SEOs. However, there is a secret many of the world’s top SEOs and digital marketers keep to themselves. They’ll tip-toe around the issue all day long, but it is not something that they’ll just come out and say:
Boring content is typically the type of content created to strictly inform consumers about your product, explain a position, or simply sell. There’s absolutely nothing wrong with boring content. Its purpose is pretty simple: convert visitors into leads and provide quick/simple information. A couple of good examples would be landing pages and about pages. You can make these fun and […]
For many SEOs, content marketers, and writers, generating ideas for content is one of the most difficult tasks to perform, especially as a beginner. But whether you’re just getting started or simply struggling with a business SEO strategy, this five-step guide will help you shape how you generate ideas and help you focus on your goal of creating the absolute […]
While SEO isn’t new to those of us in the digital marketing industry, there are plenty of small and local businesses that are only now being introduced to the power of organic search traffic. Whether you’re a salesperson for a marketing company who needs ammo to make the sale, or a local business owner looking for more reasons to invest […]
Dearest Mashable Reader, Recently, you read a Mashable article titled “8 Ways to Beat Facebook’s Algorithm and Keep Your Consumers Engaged” that has caused me to reevaluate their article intentions and quality… and you should too. As a trusted social media news source, I cannot help but wonder what they were thinking posting an article that includes tips that will […]