Tag: zach billings

Wikimotive Discusses MRC 2022

Wikimotive Discusses MRC 2022

Filmed on Day 3 of the Modern Retail Conference, Zach Billings (Wikimotive Co-Founder & Vice President of Client Success) & Angus Fox (Lead Analyst, ThinkBetter Marketing) have a candid discussion about: Their thoughts on MRC 2022 The state of automotive and its’ changing tide… Adjustments dealers need to make for continued success, and… How you can get access to their […]

Do preorder pages help my dealership?

Do preorder pages help my dealership?

Do we recommend pre-order pages? Absolutely, but don’t think that you can do much in the way of search engine optimization for it. We have a lot of clients who have approached us about this, and we’ve helped most of our dealers with the creation of robust pre-order pages with good FAQ, clear calls to action, and resources throughout the […]

Should I turn my Paid Search off?

Should I turn my Paid Search off?

Organic search versus paid search? You’re looking at it all wrong and here’s why. With strong SEO, should I turn all my paid search off? No, that’s an easy oversimplification. We do have a lot of dealers who have completely moved away from paid search, especially in this current market situation where you can afford to pull back your paid […]

SEO for dealers struggling with inventory

SEO for dealers struggling with inventory

Some dealers struggling with inventory have hit the brakes on their SEO and content spend. Here’s why that’s a big mistake. I Don’t Have Any Inventory Why would I want to put out content for something I can’t sell right now? Well, if you actually had no inventory, you would probably be out of business. Certainly service pays the bills, […]

How Do I Get My Name to Display on Google Maps?

How Do I Get My Name to Display on Google Maps?

Your dealership’s name isn’t showing up on Google Maps? That’s a problem. Here’s the solution… Getting your name to display on Google Maps can be complicated. It mostly has to do whether or not your GBP (Google Business Profile) is able to rank for the keyword that was entered. For example, if someone searches for your dealership by name, you […]

3 Tips for Writing Effective SEO Content

3 Tips for Writing Effective SEO Content

For your dealership to have highly-performant SEO, you need a strong content strategy. But what does that mean? Whether you’re trying to write content in-house, or simply want a better understanding of how you can hold your vendor accountable, I’m going to tell you the 3 fundamentals you should be focusing on. To be effective for SEO, content needs to […]