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Wikimotive’s Own Timothy Martell Featured in Auto Dealer Monthly

Wikimotive’s Own Timothy Martell Featured in Auto Dealer Monthly

Viewpoints This month, Wikimotive’s own Timothy Martell is featured the Viewpoints section of Auto Dealer Monthly in recognition of the successful Facebook marketing initiative launched at Marlboro Nissan in 2010. What is not covered in the article are the incredible results experienced by Marlboro Nissan as a result in this initiative which are outlined here. In January of 2010, Timothy […]

Wikimotive to sponsor Napa Festivities at DMSC!

Wikimotive to sponsor Napa Festivities at DMSC!

Wikimotive Social Media Superstar Sponsors Social Events at DMSC Wikimotive has stepped up to the plate and sponsored the bus transportation to and from the dinner events at PCG’s Digital Marketing Strategies Conference scheduled this February in Napa Valley prior to NADA! Apropos that the Social Media Superstar sponsor the “Social Events” at the greatly anticipated summit! Conference details below. […]

What makes a great Digital Marketing Company?

Top Gun – The “elite” best of the best Each year it seems like hundreds of new digital marketing companies spring up and then disappear. As business owners or internet managers or marketing directors, we see hundreds even thousands of e-mails in our inboxes and solicitations on LinkedIn each day promising everything from “Top Google Placement” to “High Lead Conversion” […]

Expert Panel Discussion -Featuring Timothy Martell- Social Media Policy Within Your Dealership

Expert Panel Discussion -Featuring Timothy Martell- Social Media Policy Within Your Dealership

  Date: Time: Wednesday, January 5, 2011 9:00 AM Pacific 10:00 AM Mountain 11:00 AM Central 12:00 PM Eastern Does your dealership have a Social Media Policy in place? Do you even need one? And if so, what should it say? TK Carsites proudly invites you to join our panel of Social Media Experts as they share their experiences and […]

Facebook Marketing for Car Dealers 101

Facebook Marketing for Car Dealers 101

  3 Reasons Car Dealers Fail at Facebook Marketing #1 The Wrong Questions Dealer’s are constantly asking me how they can drive more “In Market” or “Relevant Fans/Likes” to their facebook pages. It is in the question itself that dealers go wrong. Social Media isn’t a trick. You can’t approach it by prejudging the value of one fan or like […]

Automotive SEO: Quality Score Optimization Part 1

Automotive SEO: Quality Score Optimization Part 1

Quality score optimization or QSO is a topic that is rarely mentioned in the scope of SEO, yet it is one of the most important aspects of a good SEO and SEM campaign. It is part of SEO because it is through SEO that the Quality Score is applied. But it most directly impacts your SEM or PPC campaign. QSO […]

Dealer SEO: Create Pay-per-Click Campaigns

Dealer SEO: Create Pay-per-Click Campaigns

The goal for search engine optimization is to rank for free within the organic search results for your target keywords. In contrast, with pay-per click (sometimes called search engine marketing or SEM)your goal is to pay for placement by competing with other advertisers for ranking within the sponsored results section. With organic listing there is no charge when someone clicks […]

Automotive SEO: Social Media Optimization

Automotive SEO: Social Media Optimization

Social media optimization (SMO) is a type of online marketing that specifically focuses on participating on various social media sites in order to generate traffic, buzz, and back-links to your website. Social media sites are made up of social news sites like Digg, Sphinn and StumbleUpon; video sharing sites like YouTube and Revver; and social network sites like Facebook, LinkedIn […]

Dealer SEO: Google Analytics

Dealer SEO: Google Analytics

Google provides a free analytics solution designed to give you a complete view of every aspect of activity on your website. Possessing the ability to properly analyze and understand all the various data Google provides to you will give you an edge over the competition in terms of your SEO strategy. Additionally, Google Analytics gives you the high level view […]

The Biggest Mistake Marketing Professionals Make With Social Media Marketing

The Biggest Mistake Marketing Professionals Make With Social Media Marketing

They ask, “How can I get “RELEVANT” or “IN MARKET” fans/likes/followers to join/like/follow my fan page/tweets?” ANSWER: YOU CAN’T TRICK SOCIAL MEDIA! First of all, the “relevant” fans/followers are the ones who WANT to like/follow you! If a human being made the conscious decision to spend time exposing themselves to your brand, why would you ever be so presumptuous to […]

Automotive SEO: Link Building

Automotive SEO: Link Building

I’ve said it many times before and you’ve likely heard it from other sources as well, “Content is King”. If we believe this to be true, then link building also called a backlink is most definitely the queen of seo. The reason you must have more than just quality content is that Google (and other search engines) evaluate both the […]

Dealer SEO: The Forum

Dealer SEO: The Forum

In the last article we discussed how to use a blog as part of your search engine optimization strategy. Unlike a blog, a community forum is a discussion board. Here you will find members and moderators engaging by posting questions and answers and generally discussing common problems. Forums encourage your users to come back again and again by facilitating interaction […]

Online Marketing: The Key to Manipulation

Online Marketing: The Key to Manipulation

Don’t Cheat! You would probably expect someone who tout’s himself as the master of all things digital to claim to have some super cheat code to search engine optimization and Social Media Marketing right? Hire me and I’ll let you into my “SEO cool club” and you too can get thousands of visitors a day to your website and money […]

Dealer SEO – Content Creation

Dealer SEO – Content Creation

Creating unique or original content is key to your long term SEO success. Your content is what visitors will use to judge value and one of the key elements that search engines use to rank your site. Whether or not you end up on page 1 or page 100 is largely dependent upon the quality and relevance of your content.

Automotive SEO: Advanced Site Structure

Automotive SEO: Advanced Site Structure

In the last article I discussed basic website structure. Once the basic website structure of your site is set up, you can use several other advanced structural techniques to optimize your site for SEO purposes. It may seem counter-intuitive, but in addition to having your content indexed, you may want to tell search engines not to index a particular page. […]

Dealer SEO: Basic Site Structure

Dealer SEO: Basic Site Structure

Optimized website structure and design determines the performance of your website. This is what makes it easy or difficult for users to navigate or search engines to find your content. Balance is important. You need to balance the design of your site between the needs of your users and the search engines. To be successful your site needs to provide […]

Online Marketing: The Blog pt1 – your SEO engine

Online Marketing: The Blog pt1 – your SEO engine

To blog or not to blog-that is the question: Whether ’tis nobler on the internet to suffer The slings and arrows of outrageous SEO, Or to take arms against a sea of traffic And, by opposing end it. To digg, to nofollow link No More-and by nofollow link to say we end The traffic and the thousands of natural pageviews… […]