Author: Zach Billings

Matt Cutts: Google +1s Have No Affect on Rankings

Matt Cutts: Google +1s Have No Affect on Rankings

Does Google+ influence search rankings to any noticeable degree? It’s one of the most hotly debated issues in all of search engine optimization and digital marketing right now. A lot of people, experts included, are claiming that not only does Google+ have an affect on rankings, it is one of the most important ranking factors going. Other people, also experts […]

Facebook News Feed FYI for Social Media Marketing

Facebook News Feed FYI for Social Media Marketing

We always give Google guff about how mysterious their updates are, but Google doesn’t stand alone in the convoluted update realm. Facebook has been going toe to toe with the search juggernaut lately, updating their news feed at random and delivering content according to their mysterious EdgeRank. Now, we know roughly how EdgeRank works, just like we know roughly how […]

Mobile is the Winner in Facebook Marketing

Facebook advertising it’s a difficult field to navigate. People aren’t sure what to trust and what actually has any positive affect at all. Basically though, you can break it down into two categories: running ads for likes and running ads for sales. Running ads for likes is not worth it. People argue about the exact numbers, but the consensus is […]

Easier Way to Share Instagram

Easier Way to Share Instagram

Instagram is a great way to take interesting pictures for your business, and we’ve covered it’s usefulness before. That utility has only grown in recent weeks with the introduction of short videos to the app. Now, you can take pictures and videos and apply stylish filters all within the same program. There has always been a problem with the social […]

Social Media for the Fringe

As we wrote about just last week, social media is one of the most important ranking factors in all of SEO. You need to create interesting content and then you need to syndicate that content across all of your social networks, creating a web of followers that boosts your overall brand. This is easy if you’re in certain verticals, like […]

5 Brands to Learn from on Instagram

5 Brands to Learn from on Instagram

Instagram has been making moves recently, growing their user base to over 130 million monthly users and adding a micro-video function (sorry Vine). Despite all this user adoption, it’s still being ignored by a lot of social media marketers. If you fall into this category and want a little inspiration, we’ve got the top five accounts on Instagram for you […]

Duck…Duck…Go

Duck…Duck…Go

Have you ever heard of DuckDuckGo.com? It’s a search engine service that was built around the idea of privacy first. They don’t log your IP, they don’t track cookies, and they definitely don’t pull Google’s over-your-shoulder search suggestion antics. This brand of privacy-first web search has become very popular over the past week, and as more about the NSA scandal […]

Yahoo Gets a Facelift…No One Cares

Yahoo Gets a Facelift…No One Cares

Yahoo has been making moves lately. Last week we wrote about how they are trying to acquire Hulu to give themselves a foothold in the streaming video business, and this week they unleashed a facelift for their search engine results. Is it a stunning new look that’s going to completely change the search engine game? Are you or your SEO firm going […]

Google’s 200 Ranking Factors (Infographic)

Google’s 200 Ranking Factors (Infographic)

We all know that Google has a pretty complicated algorithm they use to evaluate websites, so any insight we can gain into their proces is a huge boon. Even some SEO experts don’t know all the little ins and outs of Google’s thought process. For instance, did you know that you can be penalized based on WHOIS content?  Were you […]

Facebook Adds Verified Accounts

Facebook Adds Verified Accounts

Facebook is getting into the the account verification business this week. Now, you can currently verify your account on your own by giving a phone number, but this new verification is a little different. It’s essentially a copy of Twitters verification system, where popular public figures who may be impersonated are given a check mark to establish their credibility. Lets […]

YouTube Turns 8

YouTube Turns 8

YouTube has been the goto source for videos for pretty much everyone on the planet these past few years. It’s simple, functional, open to the public, and free. What more could you ask for? This week, the social video network is turning eight years old, and they’re introducing an interesting new mechanic that could change how they operate moving forward. […]

Swinging with Vine

Swinging with Vine

Have you started using Vine? Have you even heard of Vine? It was released this year on January 24th, and it caught on with a speed that most fledgling social networks could only dream of. With Vine, you create vines, essentially the video version of Tweets. They’re 6 second videos you edit together within the app, and they’re just what […]

Local SEO Statistics – May 2013

Local SEO Statistics – May 2013

You know what fuels a lot of SEO? Data. Data is the blood of the industry and good low cost SEO services are like vampires, sucking up all the data they can and using it to power their efforts moving forward. Good news for us, a local SEO industry survey just dropped, and it’s full to the brim with juicy facts and […]

Facebook Home Unpopular but Popular

Facebook Home Unpopular but Popular

Is Facebook too big to fail? Is there any move they could make that would truly push away the user-base at this point? On one hand, every social network before it has failed, but on the other, no other social network has ever been as large or as integrated into our everyday life as Facebook. It’s become a must have […]

Do Not Touch

Do Not Touch

Have you ever heard of the Amsterdam-based prog-rock band Light Light? Well, now you have. If you didn’t hear it from us, you would have heard it soon anyway, because the band has created a marketing campaign for their new single that is going viral. As we’ve said before, there is no magic spell that will make you go viral, […]

Pinterest Hooks Up With Bing

Pinterest Hooks Up With Bing

Social media and search are again colliding, and for once, the news isn’t about Google and Facebook. No, today’s news is about the little brothers of search and social, the ones who aren’t quite as successful but certainly give it there all. Let us here at Wikimotive tell you about it, and how it can affect your small business SEO.

Facebook Ads Gettin’ Creepy

Facebook Ads Gettin’ Creepy

In case you’ve been worried that Facebook doesn’t know enough about you, you can breathe easy. It turns out, the social network knows more about us all than we’ve previously suspected. The good news is that there doesn’t seem to be any big brother conspiracies going on, they’re just using all that data to market to us. The bad news […]

Adam Orth, Microsoft Creative Director, Bombs on Twitter

Adam Orth, Microsoft Creative Director, Bombs on Twitter

Adam Orth is one of the creative directors at Microsoft studios. He’s not the top of the chain, but he IS important, and he should be aware that his words have weight. Unfortunately (for Microsoft and his own career) he performed a major faux pas on Twitter last night. Let’s take a look at what he did and investigate how […]