Snap and Save via an IS20G8 Elfie Selfie!

Elfie-Selfie-IS20G8

Attention IS20G8 participants!

As you mix and mingle in the fabulous Big Easy, we want to add a little jingle to your step! You’re gonna want to keep an eye out for the “Girl with the Elf.”

Once spotted, allow Elfie to introduce you to the Wikimotive crew by sharing a selfie and saving big on digital marketing for your dealership in 2016!

How much can you save when you take a selfie with Elfie?

As our gift to you this Holiday Season, dealers who snap a selfie with Elfie at IS20G8 are eligible to sign up for ANY of Wikimotive’s award-winning SEO, Social Media, and Reputation Management services at a 50% discount for 90 days, beginning on January 1, 2016.

What to Do…

All you have to do is connect with Wikimotive’s fabulously creative Director of Reputation Management, Amanda Ryan, during the three-day conference in New Orleans.

Tell Amanda you want to snap a selfie and save on Digital Marketing in 2016 with Wikimotive and let the unwrapping of this amazing gift begin. That’s it!

So start scanning the crowds today and save big by snapping an IS20G8 “Elfie Selfie!”

0 comments

Wikimotive Gives Back to Selfless Colleague

IS20G - Cormier - Wikimotive Giving

As the season of giving and the 2015 Internet Sales 20 Group 8 sets to kick off next week in New Orleans, the team at Wikimotive is honored to lend their support to Jeff Cormier and his family.

[click to continue…]

0 comments

Wikimotive Celebrated for Curiosity at Dealer Inspire Awards Ceremony

12366148_895157437234960_2863054531114784143_o

What fun is innovation without celebration?

We wouldn’t know…

[click to continue…]

0 comments

Navigating SEO: How to Focus Your Business Content Efforts

Business-Content

Content Marketing is one of the fastest growing forms of digital marketing employed by businesses in 2015. Where traditional advertising (even online) has its limits, content marketing’s only limit is your business’s creativity.

But with all sorts of options out there for creating content, where do begin?

In this post, I’ll give you a quick guide to help you focus your efforts and create the best content possible to generate more traffic, leads, and sales.

[click to continue…]

0 comments

Navigating SEO: Beginner’s Guide to Search Intent

Beginner's Guide to Search Intent

As Google releases more and more updates, the search engine becomes capable of understanding intent behind different search queries at an advanced level. This leads to an increased need for online marketers to review their SEO strategy to ensure it aligns with Google’s constant updates.

The most important thing you can do right here and right now, however, is to master search intent yourself to target the right keywords, gain more traffic, and reel in more customers.

In this post, we’ll go over the fine details of search intent and provide examples to help you identify and capitalize on more opportunities in your niche.

[click to continue…]

0 comments

Navigating SEO: How to Create Content That Attracts Links

Create Content That Attracts Links

What do you want from SEO? If I had to guess, I’d say “more traffic” or “more leads” are at the top of your goals list. The problem is, those things don’t just happen on their own.

One way to accomplish these goals is to pursue link building by creating amazing content. Links are one of the most important signals Google uses to rank websites. They act as endorsements and help Google understand how sites are related and which pages offer the best information on any particular topic.

Below, I’ll provide a guide to help you better understand link building, learn from the success of other sites, and create content that people want to link to from their sites. Using this strategy, not only will you be creating quality content, but the links earned will translate into more targeted traffic within your industry or niche.

[click to continue…]

0 comments

Navigating SEO – Creating Value: It’s What SEO is All About

Creating Value with SEO

If you follow the SEO industry, you’ll know that there’s a constant debate about whether or not the practice is really “SEO” (search engine optimization) anymore. Because for the most part, it’s not. Sure we still do on-page optimization that helps create search-friendly pages, but that’s only one small part of what most SEO companies provide moving into 2016.

Instead, most of what Wikimotive does as an SEO company boils down to one core principle: creating value. There’s no room for outdated, time-wasting SEO tricks anymore. You either add value to everything you do or you won’t succeed.

But if you’re looking for a little advice on how you can succeed with SEO, you’re probably wondering how to go about creating value on your site or your client’s sites. Below, I’ll discuss two of the most important components of SEO and how you can use that core principle of creating value to do better work each and every day.

[click to continue…]

0 comments

Navigating SEO: What Fantasy Football Can Teach You About SEO

What Fantasy Football Can Teach You About SEO

Navigating SEO is a syndicated blog series by Timothy Martell, CEO of Wikimotive. In this series, Tim breaks down ways car dealers and other local businesses can improve their SEO, offering insight into how it will benefit business. This week’s column was written by Wikimotive’s Mark Frost

Whether or not you like fantasy football, there’s no denying its hold on American football fans. According to American Express, nearly 75 million Americans plan to play fantasy football in 2015. This is up from the reported 57 million U.S. and Canadian players that participated in 2014.

With numbers that high, I’m willing to bet good money that a few of you reading this column are in a fantasy football league. And if you’ve managed to land on this page, that means you’re also interested in SEO. Whether that means you’re just learning to build new skills, better market your business online, or have taken a more expansive marketing role within your company, SEO can help.

The only problem is, SEO is a complicated practice. Breaking it down isn’t simple either. To help with this, I’ll use something that millions of people are familiar with (fantasy football) in order to help you better understand the advice you’ll read and actually learn to apply it to your own work.

Here’s what fantasy football can teach you about SEO:

[click to continue…]

0 comments

How to Audit Your Competitors’ SEO in 30 Minutes or Less

SEO Competitor Audit

SEO is all about self-improvement. If you’ve ever delved into the world of self-improvement, then you know that the only person that can help or hurt you is yourself.

That same principal applies to SEO, as you (site/business owner) are ultimately in charge of your own success and failure. You can choose to take action and better your site’s SEO, or you can choose to ignore it and miss huge opportunities.

But as much as SEO is about you stepping up to the plate, you do have to take your competition into account. This doesn’t mean you should figure out what they’re doing so you can directly copy their strategy; it means you do your research so you can better understand what works and what doesn’t.

The more information you have at your disposal, the better strategy decisions you can make in order to get the best results. That’s our philosophy behind competitor audits, and in this post we’ll share exactly how you can get an inside look at your competitors’ SEO in just 30 minutes or less.

[click to continue…]

0 comments

Google RankBrain: 5 Facts SEOs Need to Know

Google BrainRank - HAL 9000

As an SEO, I’ve grown accustomed to frequent news about updates and other changes made to Google’s algorithm. But today’s news from the world’s leading search engine took me for a loop.

Here at Wikimotive, the idea of machine learning and AI as a part of future search results has been something we thought of as semi-futuristic. We knew Google was dabbling in machine learning AI, but assumed the technology was years away from being tested. But it turns out it’s already here, and it’s called RankBrain.

To quickly get you up to speed on this new search technology, we’ve put together five quick facts every SEO needs to know:

[click to continue…]

0 comments