Automotive Marketing, Automotive SEO, Social Media Marketing, and Reputation Management
Google is back in the buying market, with the acquisition of a company that seems to be directly related to their battle with Facebook. Google acquired Nik Software, an app development company focused on photography. One app in particular is of note as a competitor to Instagram and winner of the iPad app of the year award in 2011. The […]
So you’ve been searching for that hilarious photo your buddy put up on Facebook last week, or you can’t seem to find that one picture from his cookout last year but you know it’s there. Not to worry thanks to Bing we now have the ability to search for photos shared by your Facebook friends. For a while now Bing […]
Facebook is undeniably one of the most influential companies on the internet; they dominate the social media landscape and cause web-wide rage with even the most minor of updates. Could they do more, though? They certainly seem to think so.
Facebook has rapidly become one of the biggest players in the SEO field. Weʼve given you tips on how to make social network marketing work for you in the past, but itʼs time for an update. Facebook is implementing a major change by making their new Timeline layout compulsory. In the recent past, users could elect to change from the […]
Facebook has had their analytics tool called, Facebook Insights, for a while now, and since its conception it has grown more and more complex. Insights are now able to show Facebook Page Admins all kinds of useful information which can be a huge help when trying to hone your Facebook marketing strategy. However it can also get a little overwhelming, […]
Social Media will be playing a large role in this years 2012 Summer Olympics. During the last Summer Olympics in 2008 most of the major social media sites were still just getting started, and internet users have increased from 23% to about one third of the total world population. This year at the Olympics Facebook, YouTube, and Twitter will be […]
Everyone understands that it’s important to have a Facebook page, and a Facebook marketing strategy, but you need to be sure it’s not stagnating. Once you’re established, your new goal should be gaining as many fans as humanly possible. It can be tricky sometimes, as people aren’t always keen to follow a business on their personal page, but it’s possible. […]
One of the most discussed topics these days in the world of digital marketing is whether or not social media marketing is actually an effective means of marketing. Social media is definitely a huge part of consumers’ lives but do brand pages actually drive ROI?
If you’re looking for good SEO advice Facebook probably wouldn’t be the first place you might go. However, the people over at Facebook are trying to change that. Along side an online marketing agency called Distilled, Facebook just launched a new video that will show users how to optimize their Facebook pages. This is the first video Facebook has done […]
Facebook has had a bit of a rough time since their IPO despite being one of the most hyped IPO’s of all time. Since mid May when they went public Facebook has been trying to boost their stock prices from the initial dive they took. In an effort to become more mobile relevant and boost mobile revenues Facebook has recently […]
Twitter just recently tweaked the way that usernames, hashtags, and photos are cross posted to Facebook. This adjustment is going to make cross posting for your social media marketing a little more seamless. “The updated Twitter for Facebook integration now includes additional rich media experiences related to the first photo, URL, @mention or #hashtag in the cross-posted tweet,” Twitter spokesman […]
Facebook made a few new updates for the month of June that Facebook Marketing experts should be very interested in. These updates show an interesting shift in Facebook’s attitude toward those of us who use it for marketing. All of the three updates that I will cover are a long time coming and will make Facebook Marketing more convenient.
A new bill proposed by New York and Illinois Democrats Eliot Engel and Jan Schakowsky will change the way employers use Facebook when searching for new employees. The bill is known as the “Social Networking Online Protection Act” or SNOPA and it addresses the growing practice of pre-employment Facebook screenings, intending to make the practice itself illegal. Many employers have […]
Millennials make up the core of the Facebook users, they are the people who are between the ages of 18-29 and have grown up in the age of social media. They have made social platforms like Facebook a daily part of their lives and will check in for everything from world news to what their friends are doing. So when […]
In a recent study done by Sociable Labs it was revealed that a very significant number of Automotive shoppers are making purchasing decisions based on social sharing. Apparently 1 in 4 shoppers who are active on Facebook have made a vehicle or service department purchase based on recommendations they saw in their news feed. This has confirmed what we’ve always […]
Facebook has changed quite a lot over the years but there is one thing that always remains the same. While certain Facebook Marketing strategies may shift and change the one thing that always gets people interested are stories on a timeline or news feed that are told with images. Recent statistics from Facebook suggest that posts which include a photo […]
I recently read a blog post on ADM where J.D. Rucker detailed The Value of Pinterest for Car Dealers. In the post he gave us a few tips on how to get started using Pinterest as a social media marketing tool. Pinterest for those who don’t know is a relatively new social network site where you can organize and share […]
Facebook page analytics company EdgeRank Checker has recently conducted a study of 30,000 posts on over 500 pages and they’ve come up with some interesting data. In the pages EdgeRank Checker analyzed they found that the average post will continue to receive likes and comments for around 3 hours after being published. This means that to maximize engagement and impressions […]
Facebook and Google get compared a lot these days, but with its new advertising strategy, Facebook is adapting Google’s ad strategy to its social media.
Originally posted on Masahable As Facebook has grown from a collegiate social network to a site that gets action from 7.3% of the world’s population, it has also evolved into a marketing tool. One report estimated that advertisers will spend $4 billion on Facebook advertising this year. Facebook didn’t come out of the gate as a marketing-friendly product in 2004, and it has […]