Blog

New Study Shows Marketers Are Clueless About Social Media

Despite all the buzz about social media these days only 49% of marketers have fully integrated it into their internet marketing strategy. This is according to a study done by Forrester Research based on 99 CMOs and marketing VPs in February of this year. The odd thing is that the same study also reveals that the same people are very […]

Google Introduces AdWords For YouTube Video

It used to be that you needed big bucks to advertise via video.  The internet has certainly changed that, but you have still always needed a substantial investment to get a quality commercial completed and actually scene by anyone.  Well, Google is working to change all that, and it should make a big splash in the world of online marketing.

New Bill Supports User Privacy On Facebook

A new bill proposed by New York and Illinois Democrats Eliot Engel and Jan Schakowsky will change the way employers use Facebook when searching for new employees. The bill is known as the “Social Networking Online Protection Act” or SNOPA and it addresses the growing practice of pre-employment Facebook screenings, intending to make the practice itself illegal. Many employers have […]

Google Releases About 50 Algorithm Updates For April

Early this month Google released another string of algorithm updates. About 50 of them to be exact, luckily we have narrowed the field down to only a few that you really should be paying attention to. You may need to adjust your small business SEO strategy so pay attention.

New Study Reveals More About How Millennials Use Facebook

New Study Reveals More About How Millennials Use Facebook

Millennials make up the core of the Facebook users, they are the people who are between the ages of 18-29 and have grown up in the age of social media. They have made social platforms like Facebook a daily part of their lives and will check in for everything from world news to what their friends are doing. So when […]

Google Is Officially The Social Platform For The Republican National Convention

The Republican National Convention will convene in Tampa Florida from August 27-30. During that time they have chosen Google to be their “official social platform and live stream provider.” Google will provide coverage of RNC events, programs and interviews via Google+ and YouTube. This should have a major impact for the GOP online reputation management.

Google Cracks Down On Over-Optimization

With Google planning to crack down on over-optimization with their newest round of algorithm updates SEOs everywhere are scrambling to find out if they will be affected. Rather than speculate and face heavy penalties it is best to play it safe for now and check a few key places on your website to make sure that your small business SEO […]

Automotive SEO: The Backbone

In this fast-paced world where technology has advanced and is advancing, and marketing in the automotive industry has been and is still challenging, help is on its way. Car dealers benefit by having a sophisticated and high-tech way of exposing their business – brand, dealership, vehicles- with the birth of Automotive Marketing and the aid of SEO for the Automotive […]

Study Shows Huge Social Media Impact For Automotive Sales And Service

In a recent study done by Sociable Labs it was revealed that a very significant number of Automotive shoppers are making purchasing decisions based on social sharing. Apparently 1 in 4 shoppers who are active on Facebook have made a vehicle or service department purchase based on recommendations they saw in their news feed. This has confirmed what we’ve always […]

How To Correctly Implement Video Content On Your Site

So you’ve finally got some excellent video content you think is worthy of your awesome website. But you’re not sure how to implement it on your site properly to ensure you get the greatest return. Well here’s a guide on how to use your online marketing skills to get that video content the best possible exposure.

Managing Your Indexed Pages After Panda

Since the Panda update for Google algorithms, more and more people have been trying to manage their Google index by weeding out “low-quality” pages. Managing your index is always a good idea if your goal is good Automotive search engine optimization results, but there are a few common mistakes that you should look out for.

How To Use Photos On Facebook For A Sucessful Social Media Campaign

Facebook has changed quite a lot over the years but there is one thing that always remains the same. While certain Facebook Marketing strategies may shift and change the one thing that always gets people interested are stories on a timeline or news feed that are told with images. Recent statistics from Facebook suggest that posts which include a photo […]

Rich Snippets: A General Overview

Rich Snippets: A General Overview

Rich snippets these days are every where in the search engine results pages (SERPs), and they can help you improve your click through rate. For most people they help to show if what they’re searching for is within reach on a particular site. They can draw the users attention by providing extra relevant information about their search. By using rich […]

Understanding The Google ‘Venice’ Update And It’s Impact On Local Search

The Inside Search Blog published around 40 something changes to Google’s algorithms in February. Most of these were small little tweaks but there were a couple noteworthy updates. The one I want to talk about today is Launch codename “Venice” which covers improvements to ranking for local search results. There were two entries in the post that pertained to local […]

10 Things To Keep In Mind For A Successful Blog

Blogging is a crucial part of a well rounded online marketing and Auto SEO strategy. Creating a successful blog is hard work but the benefits can be huge. So how do you make sure that your blog is successful? Here are 10 basic tips to keep you on the right track.

Unified Offers Online Certification For Social Media Marketers

Unified Offers Online Certification For Social Media Marketers

Many people these days might consider themselves a ‘social media expert’ but Unified is actually giving social media marketers a way to prove it. Unified is a social media operating platform, offering tools for planning and analyzing social media marketing strategies. Now they are offering a service called Unified University, which will apparently make you a certified social media expert.

Great Tips For Dealers On Pinterest And Social Media In General

I recently read a blog post on ADM where J.D. Rucker detailed The Value of Pinterest for Car Dealers. In the post he gave us a few tips on how to get started using Pinterest as a social media marketing tool. Pinterest for those who don’t know is a relatively new social network site where you can organize and share […]

The Rise Of Mobile

People have been talking for years about the “post-PC era” when use of mobile devices like smartphones and tablets would exceed that of personal computers. It seems that 2012 is going to be the start of this new era. In 2011 there were 472 million smartphones sold world wide, and tablet sales grew by 250 per cent reaching just about […]

NBO’s The Holy Grail Of Marketing

An article recently published on the Harvard Business Review website explores the idea of NBO (next best offer) as the holy grail of marketing. The article entitled “Know What Your Customers Want Before They Do” outlines how brands can utilize the wealth of data currently available to customize their offers, and target individuals at the right moment through the right […]

Get Informed About Internet Marketing In 2012

Get Informed About Internet Marketing In 2012

All of us here at Wikimotive will be attending the Digital Marketing Strategies Conference (DMSC) in Las Vegas in February and we couldn’t be more excited. The conference agenda was posted on ADM not long ago and DMSC looks to be an excellent experience for those attending this year.

preload imagepreload image