Automotive Marketing, Automotive SEO, Social Media Marketing, and Reputation Management
When it comes to Marketing with Twitter and Facebook, nothing is more important than the knowledge of how users interact with those services. Twitter hasn’t been making many major changes, but Facebook is constantly implementing new things and letting (forcing) users to deal with them. Their newest feature is an updated search called “Graph Search.”
It’s time again for another month’s worth of search statistics! Which search engines came out on top at the end of 2012? We’re pretty sure you already know the winner, but the other numbers may surprise you. In fact, they may represent a shift for your Digital Marketing Company movie forward. The winner for December 2012 was, of course, Google. They came […]
We haven’t talked about Pinterest on the blog for awhile, so we wanted to revisit the budding social network. Recently they’ve made some pretty major moves by cutting out fake users and allowing business accounts to authenticate themselves, and they just keep progressing into “necessary for Successful Business SEO” territory. No one outside of Google is sure exactly how much weight […]
Marketing Using Facebook is a tricky proposition, and it can be especially frustrating when you’re trying your best and simply not getting the engagement you want. Are you sending out post after post, only to net a couple likes and the occasional comment? You aren’t alone, many companies wallow in this kind of social obscurity, but there is an easy solution […]
The new MySpace is in the testing phases as we speak. People are exploring in the wilderness of Beta-version social media, but are they liking what they find? It it something you and your Digital Marketing Company should be paying much attention to? So far, the outlook is fairly bleak. Our limited time playing with the new network showed a lot […]
To say that content is king is becoming trite. People have been spitting it as dogma for so long that it’s turning into white noise. This is a dangerous thing, because quality content is becoming more valuable every day, especially on important places like landing pages. In fact, let us go over some landing page content tips so that your Business […]
Social media took some major strides in marketing importance in 2012, and that trend looks like it’s going to continue into 2013. With duplicate content and backlinks getting penalized and devalued, something has to fill the void. It appears as though the new SEO will revolve around quality content and social cues, so Marketing with Twitter and Facebook and maintaining a consistent […]
Is your business on Instagram yet? We aren’t going to say it’s a must, but it’s a pretty simple thing that can add some value to your businesses efforts when Marketing Using Facebook or Twitter. The artsy little photos are still really popular, especially among the younger crowds, so get the app and start snapping! The first things you should photograph are […]
Now that we’re getting into the near year, we here at Wikimotive wanted to take a look back at some of our favorite stories from 2012. Sure, we wrote plenty about Marketing With Twitter and Facebook and SEO in general, but there were also some more human stories that we’re pretty proud of! Here are five of our favorites from the past […]
Marketing with Twitter and Facebook should be less about selling a product, and more about selling your brand. Some companies don’t understand this and that’s why they believe social media isn’t valuable, because when you only use it to showcase sales, it isn’t. Other brands have a firm grasp on why people use social media and they enjoy stellar success as […]
A facet of social media that is often overlooked is the role it plays in customer service. Marketing Using Facebook is one thing, but dedicating time to answering every question and comment is another layer of time and dedication that some businesses feel they can’t handle. The reality is, like it or not, customer service is moving to social media, and […]
Annnnd we’re back! I hope everyone had a very merry Christmas, a happy Chanukah, and/or a pleasant other seasonal holiday. Now that we’re all back to work, I figured we could ease into things by thinking about the future, namely 2013. It’s only a week away, and this is the perfect time to take a look at your strategies for […]
In light of recent developments, it seems that local Marketing Using Facebook is only going to keep gaining significance, so how can other services keep themselves relevant? You may remember earlier this week, we wrote about Facebook announcing
There’s a problem I have been seeing a lot lately among businesses who are late to adopting social media. They are excited, just raring to go (which is admirable) but they have no perspective on what they’re getting themselves into. They look up every possible social network and just start registering. Now, I’m a big proponent of social media as […]
Tweeting is important for automotive marketing, but doing so in a way that gets you Retweeted is just as important. Retweeting boosts your original message, amplifying its reach by orders of magnitude, ensuring it’s seen by more people. Now, having good content will get your message out there, but good content alone can only take you so far. You need to […]
Small businesses, especially ones that operate locally or regionally, need to be on social media. I don’t think anyone disputes this anymore; it is so true that it has become axiomatic. The problem comes from businesses not knowing what to do once they’re on social media. We’ve published guides here and you can find hundreds (heck, probably thousands) of others […]
People often times ask if they should schedule their social content posting when marketing with Twitter and Facebook. The short answer is yes, you should certainly schedule. Depending on your industry, there are times of day that see more activity than others, and scheduling ensures you hit those times of day. There are a myriad of services that offer post […]
Twitter is planning to get rid of their favorite button in favor of something a little more Facebook-y. They want to actually add a tool similar to Facebook’s ‘Like’ tool, which may be use the terms ‘like’ or ‘star’. The company is saying they want to change the wording just to make it seem “lighter weight” but it could still […]
On the TODAY show earlier this week Twitter SEO, Dick Costolo made a live appearance to announce updates to the Twitter experience. The changes will affect the look and feel of profiles both on Twitter.com and on their mobile apps for iPad, iPhone, and Android. Twitter users will now have the option of a header-photo not unlike what you have […]
The purchasing of Twitter followers has become an extremely popular trend. It offers the instant gratification that many people and businesses crave. When someone sees you have a mere handful of followers, they arenʼt likely to believe you have much clout (or Klout, for that matter). When you have thousands–or tens of thousands–of followers, you suddenly start to look a […]