Automotive Marketing, Automotive SEO, Social Media Marketing, and Reputation Management
How does your mobile site look? If you haven’t been paying much attention to it in the past, now is the time to get to it. With its newest round of updates, Google is specifically focusing on mobile sites, so you better make sure your low cost SEO services include some sort of functional mobile presence. It doesn’t need to be pretty, […]
We do a lot of writing here at Wikimotive, and if you’re doing your digital marketing job correctly, so do you. Content generation is THE SEO technique of choice in 2013, and all signs point to quality content being the most important metric moving forward as well. This means writing. Lots of writing. For all that writing to realize its […]
Google, never content to rest on their laurels, is going back to AdWords to give it another boost. This time they’re trying to spruce up the ads themselves with the introduction of images into their paid results. When it comes to advertising, images are always a huge boon, so this is sure to have an affect on SEM and SEO moving forwards.
Google authorship ties your content together with your Google+ account. The result is that Google takes you as an author into account when delivering search results (for a comprehensive view, check out this article on Google authorship). It was important when we wrote about it a couple months ago, and it’s only getting more important by the day. This week, […]
Blogging is the engine that drives your digital marketing activities. It is the content generation that bolsters your SEO, the posts you share to your social media accounts, and the voice of your company on the internet. If you don’t pay the proper amount of respect to your blog, you’re going to suffer for it in the long run. A […]
Bing, Google’s awkward cousin, is starting to grow into its looks a little. This week, they’ve taken some programs out of beta testing and made them live for the world to ignore enjoy. Are they actually useful? Will they affect your affordable search engine optimization? Lets take a look.
Yahoo is like the last of the great dinosaurs. It’s head, once proudly held high over creation, now dragging through the mud and dirt at the end of its ineffectual neck. They’ve been making moves, trying to change their internal structure to grow, but those haven’t seen much result. Their new tactic is buying up properties (like Tumblr for 1.1 […]
The Panda update has hit. The Penguin update has hit. The sky is falling for SEO practitioners all over the digital world and we’re starting to see the rise of the doomsayers. “SEO IS LOST!” they holler, sandwich board firmly affixed. “Beware the Google apocalypse,” they cry, forcing you to take a leaflet when you’re just trying to walk to […]
Memorial Day is the unofficial start of the summer, but it’s also the day for remembering the men and women who sacrificed their lives serving in the armed forces. A simple “thank you” will never be enough to express our gratitude, so we celebrate to remember why they were willing to give all: our families, our friends, and our freedoms. […]
When social media first hit the scene, it was pretty much ignored by marketers. After all, why should they care where teenagers go to complain about their parents? They quickly realized their mistake though, and embraced social media as a great avenue to interact with fans. It was the only venue where you could advertise, receive immediate feedback, and then […]
All too often when we sit at the computer, we aren’t writing, we’re typing. It’s a subtle distinction but it’s an important one. Do you ever stare at your screen and know you need to get something down so you just hammer it out? Worse yet, do you ever stare at the screen, knowing you need to get something down, […]
Have you ever heard of Snapchat? It’s an app developed for iOS and Android. Using Snapchat, you can send pictures back and forth with your friends, the twist is that these pictures self-destruct after being opened. The idea behind it is that people will feel more comfortable sending some pictures (cough sexting cough) if they know the pictures will delete […]
When you’re in the search engine optimization game, you encounter a lot of distrust wherever you go. People don’t understand SEO, so they treat every interaction like you’re a mechanic in a skeazy shop, telling them their radiator has snake-tubes or something. To be honest, we can’t fault people for feeling this way, because there are so many scammy SEO companies out […]
This post is for everyone out there who is blogging for business or as part of a Company SEO strategy. When you give advice, are you being an artist, or an intellectual? What’s the difference? Well, as the beautiful image above states: An intellectual says a simple thing in a hard way. An artist says a hard thing in a simple […]
Google is about as consistent as the seas. As soon as you think you have a hold on just where you are and what you’re doing, the tide rolls out and leaves you stranded belly-deep on the beach. Melodramatic? Yes. Do we feel bad about it? Not in the slightest. Anyway, let us here at Wikimotive tell you the latest […]
When it comes to wannabe-writers and reading, Stephen King tells us there is a magic moment, and this is true (even for SEO writers). There is a single intoxicating instant that only readers are privy to, and it comes when you lay down the book, shake your head with wonder, and mutter: “This guy SUCKS. I Can write better than […]
We’ve established time and time again that SEO is constantly shifting, but some industries have it harder than others. One of the more complicated kinds of sites to optimize is the ecommerce site. This is because Google would love to be the only true affiliate marketer on the web. Also, Amazon is so ubiquitous that every other ecommerce site on […]
SEO is one of the fastest moving fields there is, and you need to be willing and able to adapt just as quickly. Sure, it can be painful to abandon techniques that have worked well for you in the past, but it’s necessary if you want to prosper in the future. Don’t sacrifice your Business’s SEO for the sake of […]
The past few months have represented the quiet death of an SEO error. There was no fanfare, no mournful songs were played and no beautiful, young wives stood weeping by the casket. It was a death that had more whimper than bang. At first, we thought it was an aberration, surely it could be revived? Alas, no amount of triage […]
We spend a lot of time trying to figure out how people behave when they use search engines. As digital marketers, it’s literally our job. Are they always clicking the top result? Are they ignoring advertisements entirely? Does ANYBODY ever go check the second page? These are burning questions that require answers, especially if your small business search engine optimization is going […]