Automotive Marketing, Automotive SEO, Social Media Marketing, and Reputation Management
Instagram has been making moves recently, growing their user base to over 130 million monthly users and adding a micro-video function (sorry Vine). Despite all this user adoption, it’s still being ignored by a lot of social media marketers. If you fall into this category and want a little inspiration, we’ve got the top five accounts on Instagram for you […]
Building the perfect landing page is sort of like Baseball, it’s part art, part science, and a whole lot of sweat. Most companies never get it exactly right, and that’s the way it should be. Your landing pages should be constantly growing and evolving, being tested and tried and reformulated to succeed in the moment. Much like SEO, there are […]
What kind of anchor text are you using for your SEO? I was surprised to learn recently that many people are still using only exact match anchor text as part of their strategy. Since the latest round of Panda and Penguin updates, using exact match SEO will get you hammered by Google, so it’s time to move on. I’ve found […]
Today I want to talk about a writing gimmick that I think we’ve all been guilty of at one time or another: using complex words to try and sound a little more intelligent. It’s a tempting thing to do, isn’t it? You sit there, reading over your simple prose, and your thoughts turn to the performance enhancing drug of the […]
It was just a few weeks ago that we were writing about Vine and all of the interesting uses it may have. Here we are, less than a month later, and we’re writing again to tell you that the social video site may be heading to an early grave. Instagram has just released a flash video service similar to Vine’s, […]
Google has been testing what they call their “Local Carousel” for the past couple months, and today it is officially going live. It’s the same top of page scroller you’ve been seeing on tablets for the past year, but now it’s on your browser for your local related searches. Lets take a look at what it is and what it […]
Have you ever heard of DuckDuckGo.com? It’s a search engine service that was built around the idea of privacy first. They don’t log your IP, they don’t track cookies, and they definitely don’t pull Google’s over-your-shoulder search suggestion antics. This brand of privacy-first web search has become very popular over the past week, and as more about the NSA scandal […]
I’ve been writing for as long as I can remember. I’d tell you about it, but you don’t care. You’re here for the Alphasmart 3000 review, so that’s what you’re going to get. Are you happy now? I bought the Alphasmart 3000 for the same reasons you’re interested in it I’d imagine. It’s: Cheap Portable Distraction Free I found it […]
Do you currently use any stock photos or imagery on any of your sites? For most companies, it’s a hard thing to avoid. The reality is that you’re going to need images, and you’re not always going to have the time or the money to hire a professional photographer or designer to create them for you. We get a lot […]
Just writing your content is not enough, you need to design it from the ground up to be as shareable as possible. Having your content spread across the web is a pivotal part of any search engine optimization strategy, and here are the 5 key factors to make that happen:
Twitter is a great platform for interacting with your customers and customers-to-be, but it has always suffered from a lack of analytics. Unless you’re paying for ads, there hasn’t been a lot of ways for you to monitor things like favorites, retweets, and replies. Sure, you can check each post one by one to see how they performed, but that’s […]
How does your mobile site look? If you haven’t been paying much attention to it in the past, now is the time to get to it. With its newest round of updates, Google is specifically focusing on mobile sites, so you better make sure your low cost SEO services include some sort of functional mobile presence. It doesn’t need to be pretty, […]
It’s that time of month again, where we gather round and check out what search engines are doing well (Google) and which continue to die a slow, agonizing death punctuated only by the mournful cry of “you’ve got mail” (AOL). There aren’t a lot of surprises this month, but your SEO company will be interested in the continued trends, both upwards and […]
We do a lot of writing here at Wikimotive, and if you’re doing your digital marketing job correctly, so do you. Content generation is THE SEO technique of choice in 2013, and all signs point to quality content being the most important metric moving forward as well. This means writing. Lots of writing. For all that writing to realize its […]
Google, never content to rest on their laurels, is going back to AdWords to give it another boost. This time they’re trying to spruce up the ads themselves with the introduction of images into their paid results. When it comes to advertising, images are always a huge boon, so this is sure to have an affect on SEM and SEO moving forwards.
Google authorship ties your content together with your Google+ account. The result is that Google takes you as an author into account when delivering search results (for a comprehensive view, check out this article on Google authorship). It was important when we wrote about it a couple months ago, and it’s only getting more important by the day. This week, […]
Yahoo has been making moves lately. Last week we wrote about how they are trying to acquire Hulu to give themselves a foothold in the streaming video business, and this week they unleashed a facelift for their search engine results. Is it a stunning new look that’s going to completely change the search engine game? Are you or your SEO firm going […]
Blogging is the engine that drives your digital marketing activities. It is the content generation that bolsters your SEO, the posts you share to your social media accounts, and the voice of your company on the internet. If you don’t pay the proper amount of respect to your blog, you’re going to suffer for it in the long run. A […]
We all know that Google has a pretty complicated algorithm they use to evaluate websites, so any insight we can gain into their proces is a huge boon. Even some SEO experts don’t know all the little ins and outs of Google’s thought process. For instance, did you know that you can be penalized based on WHOIS content? Were you […]
SEO is all about driving traffic to your website, but what do you do once you’ve built up that larger audience? You’re going to want to start making that website do work for you. For some people, that means monetizing your site with advertorials. There’s nothing wrong with this, and plenty of people make their livings off of advertorials on […]