Tag: management

Happy Valentine’s Day! (and Other Asinine Cliches)

Happy Valentine’s Day to all you lovers out there. How many times will you read a line like that today? If you hang out on the internet for long enough (and don’t we all) the chances are you’ll see it so often you’ll puke up some of those little candy hearts (I guess they weren’t “4 EVA” after all). Still, […]

Colors in Marketing (Infographic)

Have you ever really thought about why we react to certain colors the way we do? It’s a primal response, one we’re all but helpless to resist. Colors simply evoke emotion in us, cutting straight through all of our higher functions and slamming into our lizard brains. The power of colors is only further enhanced by other design elements, and […]

Google Location Detection

Google’s newest patent will prove to be both beneficial and terrifying to users, which is just about par for the course for the search engine juggernaut. It involves tracking you wherever you go and then collating and analyzing that data for personal identification trends. Creepy? For sure. Useful for Business Search Engine Optimization and social media? You betcha.

Instagram Goes Big!

Instagram has, by design, limited its market share from the very beginning. First it was simply for apple products like the iPhone and iTouch, and then it grew to include the Android market as well (sorry Windows phone users). The main thing that separated Instagram from other social networks was that it was never available on physical computers before, at […]

Kill Your Darlings and Other Novel Advice

Blogging is the new writing medium for the masses. Some people lament the fact that anyone can go about publishing content for the world to see, but those people are probably the great-great-grandchildren of the guys who threw rocks at Gutenberg. I honestly believe that the more people writing, the better off we are. This is especially true for industries […]

Infographic on Pinterest User Interactions

Marketing on Pinterest seems to become more viable every day, and that’s no accident. Pinterest has been doing their best to compete with other social networks, looking to edge into a market full of people Marketing with Twitter and Facebook. Is it truly worth your time (and your money) though, or is it just Pinterest generating hype for themselves? Let’s take […]

Super Bowl Lessons

There are many lessons we can take from this Super Bowl this year. Important, crucial information like Beyonce has still got it, always pay your electricity bill before you have company over, and murderers can go on to do great things in life. Even more important though, are the lessons we can learn about Marketing with Twitter and Facebook. Let  us […]

You’re Nobody (’till Somebody Ranks You)

Here at Wikimotive, we love Using SEO for Business. We work at it all day, poring over analytics data and tweaking this or that to stay in Google’s good graces. Honestly, it never gets old. Just between you and me, when we lay our heads down at night, we have beautiful dreams of Matt Cutts. Still though, we’re not going […]

Bing Ads on Facebook?

Currently, the biggest problem with using Bing for SEM and SEO for Business is the lack of search volume. Sure, they came in with roughly 20 percent of the total U.S. searches by the end of last year, but Google is still dominating them, essentially getting the rest of the market share (ignoring the pittance of Yahoo, AOL, and ASK.com). Optimizing […]

Content is King, so Keep it in the Kingdom

We’ve been writing a lot about writing lately, and for a good reason. In the brave new world of content-first SEO, the ability to reliably and effectively produce unique, quality copy is becoming a valuable commodity. This can be dangerous for many marketers though, because “quality” is a subjective thing…or at least in was in the past. Today, every smart Digital […]

Reviews of the New Myspace

The new MySpace is in the testing phases as we speak. People are exploring in the wilderness of Beta-version social media, but are they liking what they find? It it something you and your Digital Marketing Company should be paying much attention to? So far, the outlook is fairly bleak. Our limited time playing with the new network showed a lot […]

Social Media in 2013!

Social Media in 2013!

Social media took some major strides in marketing importance in 2012, and that trend looks like it’s going to continue into 2013. With duplicate content and backlinks getting penalized and devalued, something has to fill the void. It appears as though the new SEO will revolve around quality content and social cues, so Marketing with Twitter and Facebook and maintaining a consistent […]

Quick Tips for Instagram

Is your business on Instagram yet? We aren’t going to say it’s a must, but it’s a pretty simple thing that can add some value to your businesses efforts when Marketing Using Facebook or Twitter. The artsy little photos are still really popular, especially among the younger crowds, so get the app and start snapping! The first things you should photograph are […]

The Art of Getting Retweets

Tweeting is important for automotive marketing, but doing so in a way that gets you Retweeted is just as important. Retweeting boosts your original message, amplifying its reach by orders of magnitude, ensuring it’s seen by more people. Now, having good content will get your message out there, but good content alone can only take you so far. You need to […]

5 Tips For Better Facebook Management

Everyone understands that it’s important to have a Facebook page, and a Facebook marketing strategy, but you need to be sure it’s not stagnating. Once you’re established, your new goal should be gaining as many fans as humanly possible. It can be tricky sometimes, as people aren’t always keen to follow a business on their personal page, but it’s possible. […]

Top Tips For Tweets

Social media marketing is one of the most important aspects of any marketing strategy. There are a few major players in the game, the biggest is probably Facebook, but Twitter is a close second. Some even claim Twitter is MORE important for businesses because of its ability to handle rapid fire posting and its accessibility on mobile devices. So for […]

Content Is King

There are a lot of articles and blogs out there offering things like “15 steps to optimize your site” or “10 things you need to change for the new Google updates” etc. The problem is most of these 15 steps are extraneous and skirt the real issue. If there is ONE thing you need to know about small business SEO […]

Google Is Officially The Social Platform For The Republican National Convention

The Republican National Convention will convene in Tampa Florida from August 27-30. During that time they have chosen Google to be their “official social platform and live stream provider.” Google will provide coverage of RNC events, programs and interviews via Google+ and YouTube. This should have a major impact for the GOP online reputation management.

10 Things To Keep In Mind For A Successful Blog

Blogging is a crucial part of a well rounded online marketing and Auto SEO strategy. Creating a successful blog is hard work but the benefits can be huge. So how do you make sure that your blog is successful? Here are 10 basic tips to keep you on the right track.

When Reputation Does Not Matter

Since we’re just about to approach the height of the reputation management craze I figure now is an excellent time to talk about what happens when it doesn’t matter again. Or will it? Recently, I blogged about my stay at The Union Bluff hotel in York Beach, Maine which was somewhat sub par. This particular stay made me think, though. […]