The Federal Trade Commission (FTC) has released their newest .com disclosure guidelines, the first new release since the year 2000. It takes them a long, long time to update this document, and they never really say anything all that groundbreaking. The general message is that the same guidelines that apply to traditional advertising mediums apply to the net, so your affordable […]
There has been news of a new Panda update floating around for a few days, and now we’re finally getting some hard news. It looks like SEO agencies are in for another monumental shift, courtesy of Google and their elite team of trained Pandas.
Facebook is about to unleash it’s newest update, and now is the time for the savy small business SEO company to get into the game. SEO and social are fully intertwined now, and Facebook is so large that a Facebook overhall may as well be an SEO overhall. Check out the example of their new design after the break.
Successful marketing requires the ability to track and analyze and deduce, it’s what makes the industry exciting. Businesses are always clamoring for more analytics tools from the services they use, and now Pinterest is delivering an interesting new tool, sure to be a boon for any SEO company smart enough to invest in social media.
Are you looking to go viral today? Do you want the magic formula, the secret spell, that alchemical reaction that will transform your tired old content into a vibrant viral rocket, blasting into the social-sphere of your target audience and sending them over the moon with purchasing-joy? Well…too bad. Buck up buttercup, because contrary to what many of the affordable SEO […]
Everyone knows you shouldn’t have a spammy site, but just what the heck does “spammy” even mean? We know Google doesn’t like it, but it’s not as though the word has a hard and fast definition (at least not one pertaining to SEO). Google realizes this, and they have recently put up a new page that illustrates business SEO websites that they have […]
Whether you’re a seasoned SEO pro or just starting out, the shifting nature of search engine optimization makes it a constant struggle to stay on top of it. It’s like walking on quicksand, every time you think you have sure footing, you find yourself suddenly up to your neck in it. There are ways to maintain a cheap SEO service without sacrificing […]
Are you looking for a reliable site for your next blog post? Do you want to be a writer, but you’re not sure where to begin? Have a great idea for a blog post or article but don’t have a venue? Well, you’re in luck. Wikimotive is now accepting guest blogs from all corners of the industry. Whether you’re a search […]
People still ask which is the better platform for creating a business blog, WordPress or Blogger. They both have their followings and their merits, but most people who work for an actual SEO company will tell you that one is the clear winner.
We always loved reading free eBooks when we were learning the trade, and this year we made it a point to start releasing our own. We did the research, pulled from our own experience, grabbed a designer, and put together some eBooks we’re really proud of. We never released them in a single place before though, so here is the […]
When you’re performing your affordable search engine optimization for the first time, it’s easy to get ahead of yourself. Many people want to jump right into the fun parts like creating content and sharing on social media. When you’re first starting though, there is a crucial step that no company big or small can afford to skip: Keyword research.
Are you familiar with Google snippets? Basically, they are the chunk of information you see under the title of search results. They usually include the URL, a date, history, and most important, a description. In the past, you’ve been able to define your own description in the metadata of your site, so you had control over what was displayed under […]
In the course of the daily research we do here at Wikimotive, we encounter a lot of the same questions over and over again. The pattern is pretty clear, everyone agrees on a subject and then Google performs another update and suddenly we have to reheat the same old gristle and see if it tastes any better this time around. […]
The goal for most SEO efforts is to land on the first page of Google. Once you’re there, it’s about the uphill battle to the top of page one. Some companies will tell you there isn’t much of a difference between positions four and five, but the fact is position four gets 50% more clicks. SEO is a game of […]
Long tail keywords are becoming a very integral part of small business SEO. Essentially, long tail keywords are longer (duh!) and more specific keywords. These keywords are less common than short keywords individually, but when taken as a whole, they account for the majority of searches and search-driven traffic. There are a few large benefits to long tail keywords, and they […]
How do you ensure the longevity of your Business’s SEO strategy? The only solution that is truly perdurable is producing evergreen content. If you haven’t heard that term before, it’s exactly what it sounds like. Just like evergreen trees never lose all their leaves, evergreen content never loses it’s value.
Even to us SEO devotees, many of the inner machinations of Google remain a mystery, and this is exactly the way that Google likes it. They don’t want people gaming their system, so it’s necessary for them to obfuscate it to some degree. They are always giving us a little more though, because they DO want things to be optimized […]
How do you tell what your blog is about? Sure, you have ideas in your head and dreams in your heart, but it can be difficult to take a step back and look at what you REALLY are saying every day. With Facebook and Twitter Marketing, it’s easy to scroll back through your old posts and get an idea of your […]
People are dubbing 2013 the year of SEO for the Business consumer! What do they mean by this? It’s what we’ve been saying all along, it’s about quality content. Some SEO companies look at search engines like google as the enemy, that’s simply a ridiculous position to take. Sure, they make life harder for us digital marketers, but they are simple trying […]
Everyone acknowledges that Pinterest is one of the fastest growing social media sites, but just how relevant it is still seems to be up in the air. According to recent studies, Pinterest was behind Marketing with Twitter and Facebook as well as Google+, but a new survey is offering a different opinion on the matter.